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Traction is the new IP

Version One Ventures

“Traction is the new IP ” sums up perfectly how the technology space has evolved over the past decade due to the nature of the web. Barriers to entry are no longer created by patents or by tech differentiation alone, but by superior traction in the marketplace. The same logic holds true for most acquiring companies.

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Should Startups Focus on Profitability or Not?

Both Sides of the Table

When they look at buying your company they often think in terms of “how long will it take until I earn back the profits to pay for my acquisition price?” If you spent the 3 years perfecting some hugely differentiated technology IP that may also be different.

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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

IP address) can provide clues to search engines, as can search history, time of year, or time of day. Those informational queries are often the highest volume terms a site targets—key drivers of awareness and acquisition. Geography (i.e. For smaller sites, intent evaluation is quick and easy. A manual process works.

Search 126
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VC Optimism Returning But More Pain Ahead In Their Portfolios

Hunter Walker

Soft Acquisition Market. Lower performing VCs will disappear faster and new entrants will differentiate themselves. And fascinating new advances (and needs) in AI, climate, biology, etc are driving tech-IP driven startups. And that’s what’s happening here.

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How to Improve Profit by an Average of 11.1%

Austin Startup

Instead, you’re likely spending your time thinking about new customer acquisition (increase in volume) or you are thinking about optimizing salary or production costs. The following questions should help you begin assessing your product’s position in market: What are the core differentiators of your product or service?

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Startup Business Model Considerations

SoCal CTO

Team – higher requirements for caliber of team members Product – focus on truly differentiated and not me-too Market – is it really big enough to provide investor returns** Traction – need more users, partners, patents, etc Timing – are you building for yesterday or 2 yrs from now?

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This Week in VC: Michael Montgomery (President, Montgomery & Co.)

Both Sides of the Table

The importance of the conference is that it assembles most of the top privately held early-to-mid-stage technology companies in the country (and some globally) as well as most VC’s, growth equity funds and corporate development departments from large industry players looking at technology acquisitions. This is often in the 5-7% range.

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