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Using Limited-Time Offers and Flash Sales for Promotion

The Startup Magazine

Marked by their brevity and exclusivity, limited-time offers and flash sales are time-sensitive promotions that create a sense of urgency and excitement among customers. If you have an online retail shop, for instance, you can introduce a 24-hour flash sale on selected items.

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Back In The Filtering Game: Entrepreneur Drawn by The Siren Call Of The Startup

YoungUpstarts

In a flash of brilliance, we took our dial-up filter technology and built a software product that would run on any computer regardless of its Internet connection type. After the acquisition, I managed the Safe Eyes team at McAfee for two years. It was a great idea. There was just one problem. In the end, they laid off my entire team.

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Why That $1 Million Doesn’t Always Mean Your Crowdfunding Campaign Was A Success

YoungUpstarts

This can be done through launching new perks, running flash sales and targeting the non-purchasers from your email list. My company did this by offering bundles of products together at a discount one week into the campaign and running holiday flash sales. The biggest driver of success is also the hardest to measure.

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Should Startups Focus on Profitability or Not?

Both Sides of the Table

When they look at buying your company they often think in terms of “how long will it take until I earn back the profits to pay for my acquisition price?” ” I saw this first hand with the growth of the “flash sale” category. ” If you’re not profitable you’re purely a cost center to them.

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Challenge of Predicting Winners

SoCal CTO

skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Challenge of Predicting Winners I just read a bit on the payout to YouTube from the Google Acquisition ( Internet News , CNN ). Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

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Realistic Entrprenuers Guide to Venture Capital

SoCal CTO

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? Early Stage Marketing and Branding – Farida Fotouh.

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Map of VC Investments

SoCal CTO

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? Early Stage Marketing and Branding – Farida Fotouh.