Brand Strategy vs. Marketing Strategy (And How they Work Together)
ConversionXL
JANUARY 18, 2022
Instead, it tells a story of the forgotten history of Tulsa, Oklahoma—a history and place that serves as the backdrop and the setting of the show. Some brands create storytelling in partnership with publishers, as HBO did when it teamed up with The Atlantic to create a branded content piece about its limited series, Watchmen.
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