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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

Local businesses in Singapore report up to 5x increase in repeat business , up to 7x increase in fan acquisition rates and 10x increase in word of mouth. In 2000, we launched a loyalty program for a bank in Turkey, Akbank. All they need is a fan page, which they inevitably already have. Early results are exciting. What was different?

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[Review] The Rise Of The New East

YoungUpstarts

Spanning halfway round the globe – from Turkey to the United Arab Emirates to India, South East Asia and China – the book brings one on a fascinating tour of the complex business characteristics governing our neck of the woods. Asian Companies Going Global. In an interesting twist, Chinese companies are now buying Western firms.

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Global Multichannel Consumer Behaviour (Research/Purchase) Analysis

Occam's Razor

My goal is to get them excited about creating an amazing digital acquisition strategy that delivers noteworthy experiences through their owned digital platforms, and which ultimately delivers bigger profits (usually offline, but online as well). But they are just scratching the surface of what's possible.

Global 136
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25 Entrepreneurs Explain Their Major Accomplishments in 2019

Hearpreneur

On the heels of seeing the 10% influencer base increase the referrals process yielded, the team at Intellifluence pushed to create a brand-to-brand referral program as well, intent on creating user acquisition flywheels wherever possible.

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Facebook S-1: The Most Anticipated IPO in a Decade ? AGILEVC

Agile VC

These companies report gross ad revenue but then subtract out “TAC” (Traffic Acquisition Costs) which is basically accounting-speak for the revenue share they pay to the partner sites where the ads actually appear. In fact penetration in Chile, Turkey, and Venezuela is estimated at >80% which is astonishing.

IPO 100
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Cracking the Code - Untitled Article

Cracking the Code

While it’s not possible to find strong acquisitions opportunities in every country (the launches in India and Turkey have been organic), it remains a key element of its fast global rollout. Since its acqui-hire of PostoInAuto, BlaBlaCar developed a team that scouts potential acqui-hire opportunities across the globe.

Italy 59
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How to Compete Against Open Source Competition

Software By Rob

If you’re going to pay a hefty licence fee, you want to do just as much, if not more, research before you lay your money down, lest you buy a turkey! #6 Also, what’s this about prospective usrs only having to do research into FLOSS software? 6 Matt McGinnis on 08.11.09 This is the sole reason for building Flooha.com.