article thumbnail

Why Companies and Government Do “Innovation Theater” Instead of Actual Innovation

Steve Blank

HR processes, legal processes, financial processes, acquisition and contracting processes, security processes, product development and management processes, and types of organizational forms etc. Over time as these organizations got large, they built process. In government agencies process versus product has gone further.

article thumbnail

See More than 120 Speakers and Mentors at The Lean Startup Conference

Startup Lessons Learned

Max Ventilla took Aardvark from startup to Google acquisition, a case study Eric described in The Lean Startup. Cory Nelson will talk with Eric about how GE has applied the MVP method to its development of very large diesel engines. Now Max is reinventing education through AltSchool , which creates local microschools.

Lean 165
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Master Customer Value Optimization

ConversionXL

Focusing on the entire customer journey—not just acquisition—and improving each step along the way ensures that customers continue to buy from you, now and in the future. Meaning: C = Customers (traffic x conversion rate) CLV = Customer revenue – (CAC + cost of serving that customer) CAC = Customer Acquisition Cost G = Growth.

Customer 132
article thumbnail

Why The Government is Isn’t a Bigger Version of a Startup

Steve Blank

Today, every government agency, service branch, and combatant command is adopting innovation activities (hackathons, design thinking classes, innovation workshops, et al.) Existing contractors have learned how to master the arcane defense acquisition system and live with the slow decision-making and payment processes.

article thumbnail

Evolving Customer Needs – Not Technology – Drives Disruption And Innovation

YoungUpstarts

This often means mergers and acquisitions, incremental innovation, marketing, and global expansion – which, over the long-term, only widen the gulf between the company and its customers. If you’re not focused on your customers, they will leave as soon as they find a viable alternative, and their departure is only a matter of time.

article thumbnail

The Digital Era and Global Lockdown: See How These Industries Evolved

ReadWriteStart

In response to COVID-19, food brands have started providing new services and offerings for customers, including free delivery, discounts, sales, and even online cooking workshops. Nearly a quarter of sellers, altered advertising, customer acquisition and marketing strategies since the COVID-19 crisis began.

Global 179
article thumbnail

Why Real Learning is Outside the Building, Not Demo Day

Steve Blank

While our teams have mentors, socialize a lot and give great demos, the goal of our class final presentations is “ Lessons Learned ” – about product/market fit, pricing, acquisition/activation costs, pricing, partners, etc.

Lean 315