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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. In this article, we’ll talk about some less saturated digital advertising strategies you can use to get ahead. We’ll also show you what it takes to create advertising that gets people to act. Who are your competitors?

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[Singapore] Location Based Marketing Association Launches Local Chapter

YoungUpstarts

According to a statement from LBMA , Singapore was chosen as its new Asia hub due to the country’s high smartphone penetration and rich cross-section of LBS players from retailers, agencies, advertisers and media buyers, to software and services providers and wireless companies.

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The R/GA Connected Devices Accelerator, Powered by Techstars

Feld Thoughts

The newest accelerator, based in New York City, is called the R/GA Connected Devices Accelerator. R/GA is part of Interpublic Group of Companies, one of four global ad holding companies, and is the most award-winning agency in the digital world today. They are the force behind the opening title sequence for 1978?s

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IGNITE! pitch event at Microsoft – September 4

David Teten

In Geeklist we provide the global developer community a place to get credit where credit is due. Simple, Actionable, Data-Driven Insight for Improving Digital Advertising. Pricing Engine provides a simple, unified place for SMBs to manage their digital advertising. We change that. Completely. Pricing Engine Inc. that serve SMBs.

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How Boards Need to Evolve Over Time

Both Sides of the Table

when to build out our offices in Silicon Valley, New York & Los Angeles. As we’ve ramped up direct sales over the last few years our need to have relationships with the major media & advertising companies has become critical. So our board meetings consisted of discussion about. how to evolve our management team.

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What are the advantages of stationing your startup in New York City opposed to Silicon Valley / SF?

Gust

Access to many, many more world market centers (advertising, finance, fashion, media, food, etc.). and most importantly… The uniquely available joy and delight of living in the most amazing, energetic, global epicenter in the world. The world’s fastest growing tech startup ecosystem.

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Twitter Link Roundup #151 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

How Much Traffic Do New York Times Links Generate | Entrepreneurs Unpluggd – [link]. Gap Moves Away From Global AOR Agency Model | Advertising Age – [link]. Marketers Rate Below Politicians, Bankers on Respectability | Advertising Age – [link]. How To Stop Being Too Busy – [link].