Up and Running

NOVEMBER 5, 2014

Below is an adapted excerpt from “The Little Book of Big PR: 100+ Quick Tips to Get Your Small Business Noticed” by Jennefer Witter. Only one person per industry is allowed in each group, so if you’re in advertising, then you’ll be the only person in advertising. Turns out her company was looking for a PR company.

PR 138

PR Networking Social Media Differentiation 138

crowdSPRING Blog

MAY 16, 2014

Internal innovation report says the New York Times needs to up its digital game or else – crowdspring.co/1iGftv3. Charity | Businessweek – crowdspring.co/1g5s7cb. 786,000 Americans bike to work, up 60% since 2000 – crowdspring.co/RvNk49.

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

JUNE 21, 2013

New York Magazine – [link]. Mobile Isn’t Just a Screen or Device, It’s About Behavior | Advertising Age – [link]. This is a really smart ad campaign from IBM | PSFK – [link]. Does Buzzfeed Know the Secret? | Facebook for iOS now supports activity posts – [link]. ” – [link].

Social Media 93

Social Media Small Business Design Media 93

YoungUpstarts

AUGUST 5, 2012

Designed as a work space for writers, Paragraph takes up a 2,500-square-foot loft space in New York City. startups, social media firms, advertising and PR companies, and more. Notable investors in this coworking space include Amazon’s Jeff Bezos and LinkedIn’s Reid Hoffman.

San Francisco 237

San Francisco Las Vegas Seattle Phoenix 237

Hearpreneur

MAY 21, 2016

There’s no shortage of PR agencies out there and as a young business, we understand how important it is to differentiate ourselves. Thanks to Mark Lee, Hokku PR. #2 Powerful word of mouth advertising at a very minimal cost. 3 – Upside Down Advertising. 1 – Diverse Work Culture. Photo Credit: Mark Lee.

Entrepreneur 73

Entrepreneur Technical Review Advertising PR 73

crowdSPRING Blog

OCTOBER 26, 2012

How Much Traffic Do New York Times Links Generate | Entrepreneurs Unpluggd – [link]. Gap Moves Away From Global AOR Agency Model | Advertising Age – [link]. Marketers Rate Below Politicians, Bankers on Respectability | Advertising Age – [link]. How To Stop Being Too Busy – [link].

Social Media 102

Social Media Small Business Design Media 102

Both Sides of the Table

MARCH 25, 2016

Storage is what’s known as “highly fragmented,” meaning easier for a new entrant to get traction if it could design a better product / service / experience. That marketing can be PR or SEO or influencer distribution or other forms of “unpaid” marketing. It it just more time that they save? Efficiency?

Startup 150

Startup Seed Money DC Software Review 150

This is going to be BIG.

JANUARY 31, 2010

RSVP: [link] Tuesday, February 2nd 9AM Crowdsourcery Potions 101: Why Some Marketing Potions Fail and Others Thrive, Hosted By JWT Some have predicted that crowdsourcing is the future of the marketing, advertising and industrial design industry. Usually these discussions focus on Marketing, PR, Customer Service or an Agency.

New York 61

New York Community Social Media New York City 61

crowdSPRING Blog

JULY 3, 2015

Live From New York: Breaking Down The Enduring Impact Of SNL fastcocreate.com/3046884/live-f…. How to Simplify SEO, PR, and Social Collaboration | Convince and Convert crowdspring.co/1H3u8Tt. As More Tech Start-Ups Stay Private, So Does the Money – buff.ly/1UdHbpd. When Texas was the Wild West of tech crowdspring.co/1MWygU7.

Small Business 48

Small Business Design Social Media Software Review 48

Startup Lessons Learned

SEPTEMBER 22, 2008

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Thats why eBay advertises on search engines, and Facebook doesnt. For Neopets, its simply a side-effect of their game-like product design.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Duct Tape Marketing

JULY 8, 2016

PR & eCommerce: A Match Made in Heaven and How to Leverage It to Help Your Business Grow written by Guest Post read more at Duct Tape Marketing. For instance, many believe PR is separate from affiliate marketing. In short, PR is the ideal tool not only to inform and guide buyers but also to engage them in the best possible ways.

PR 39

PR eCommerce Matching Social Media 39

Eric Friedman

MAY 8, 2009

I recently connected with the folks behind the Twitter profile of McCann_NY which is the New York office of McCann Worldgroup. McCann New York has been very active in social media in the past two years, mainly because it’s a priority for Lori Senecal, who was named President in 2008, and Joyce King Thomas, our chief creative officer.

Social Media 60

Social Media Media New York PR 60

Hearpreneur

JANUARY 19, 2018

We’re launching in the US, specifically New York, in January, which is obviously really exciting – and the result of months of meticulous planning. The only way for our products and services to get into the hands of the right audience is through proper research, analysis and advertising.

Detroit 89

Detroit Entrepreneur Technical Review Revenue 89

crowdSPRING Blog

DECEMBER 7, 2012

Weak … Why Small Agencies Crush Big Agencies | Advertising Age – [link]. Why New York Times Is Firing More Journalists [CHARTS] | Business Insider - [link]. How Facebook’s Top Engineer Is Trying to Read Your Mind | Wired – [link]. What Makes People Happy? Top five regrets of the dying - [link].

Social Media 104

Social Media Small Business Design Media 104

YoungUpstarts

AUGUST 5, 2014

If The New York Times wants to interview you, reschedule the cleaning! Ginny Grimsley is the print campaign manager at EMSI Public Relations , a national PR agency. If a media contact wants to talk to you – whether it’s today or next Tuesday – make yourself available. Have high-resolution image of yourself available.

Public Relations 171

Public Relations Tampa New York Media 171

crowdSPRING Blog

MARCH 5, 2013

But for every successful PR stunt that is launched by a wide-eyed marketing team, there are dozens of unsuccessful efforts littering the road. Here are 5 legendary examples of PR efforts gone horribly, terrible, awfully wrong. PR Destroyed It. fail has never had better friends than these! Who would have thought?

Missouri 102

Missouri Kansas Texas PR 102

crowdSPRING Blog

DECEMBER 9, 2010

Advertising doesn’t sell stuff – [link]. The New York Times List Of The Best 1,000 Movies Ever Made – [link]. Survey Says: 63% Of You Ignore The Ads On This Very Page – [link]. Good post by @edwardboches for agencies about learnings from startups – [link]. Social business in 2011 – [link].

Social Media 98

Social Media Small Business Design Media 98

Both Sides of the Table

JANUARY 19, 2015

Your tech needs to add value to content producers, the audience and advertisers. Yet to develop audiences you also need to understand: compelling content, sound, special effects, etc which is why most online video startup digital media companies are in Los Angeles or New York and not Silicon Valley.

SEM 150

SEM Los Angeles Silicon Valley Acquisition 150

mashable.com

MAY 28, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Frances McInnis is a journalist and crossword enthusiast based in New York City. It depends on how complex your *written* marketing strategy plan (you have one, right?)

Naming 94

Naming Technical Review Social Media Startup 94

mashable.com

MAY 9, 2011

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Forbes Metro USAToday Yahoo ©2005-2011 Mashable, Inc.

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

techcrunch.com

MARCH 8, 2012

Yes, you have good working knowledge of accounting, an idea of how to bring in sales leads, run a marketing and PR campaign, recruit people and build a great company culture, but that won’t help you build a product that customers want. New York City. The Verge suggests the new iPad has 1 GB RAM. Austin, Texas. Gift Guide.

Technical Cofounder 49

Technical Cofounder Cofounder San Antonio Europe 49

Duct Tape Marketing

MAY 8, 2019

And I think you and I probably first bumped paths maybe close to 20 years ago around your service that I think still is around today called PR Leads. John Jantsch: How far do you think a book like that, you know, they’re not angling for the New York Times bestseller list, I mean, as you called it, it’s a great business card.

Flash 74

Flash Software Review Naming Los Angeles 74

Hearpreneur

JANUARY 7, 2017

When my Japanese husband died at a young age almost 16 years ago, I had been doing medical writing for a major New York Hospital and also helping him with his documentary films for Japanese and American public television. 29 – Everyone Hates Advertising. It seems that almost everyone hates advertising.

Entrepreneur 91

Entrepreneur LLC Cofounder Green 91

Startup Lessons Learned

NOVEMBER 8, 2008

But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Using AdWords to assess demand for your new online. Getting educated about advertising, agencies, and. When we build products, we use a methodology. Principles of Lean Startups, presentation for Mapl.

Customer Development 168

Customer Development Developer San Francisco Customer 168

Hearpreneur

SEPTEMBER 9, 2015

Beauty brands relay on social media strategy as much as traditional PR! We attended the Cosmoprof beauty trade show in Las Vegas to catch up with colleagues we don’t see very often and to scout new beauty brands and trends. Image Credit: Trina Albus. It was a busy summer for MAGENTA! We look forward to Cosmoprof every year!

Los Angeles 48

Los Angeles Las Vegas Entrepreneur Phoenix 48

View from Seed

MARCH 8, 2016

Jesse Derris is the founder and CEO of Derris & Company , a PR, branding, and communications firm based in New York. The other thing to know right away as a founder is that there’s a subtle (but large) difference between people in advertising or visual branding and folks who understand the words that make a brand tick.

Seed Stage 120

Seed Stage Conversion Startup PR 120

Duct Tape Marketing

DECEMBER 7, 2022

In a crowded consumer courtroom full of shady advertisers all claiming to be the best, the fastest, the most caring, your brand is literally on trial―and that means you better deliver the proof. Key Takeaway: You say your company is amazing. But why should your customers believe you? That's the corroboration.

Marketing 80

Marketing Audience B2B Framework 80

crowdSPRING Blog

JULY 1, 2011

Fascinating visual look at the population of Asians in New York City – [link]. Set top TV boxes waste a lot of energy – they are the biggest source of energy use in many homes – [link]. Wizards of bullshit: How Forbes turned $6.5 million into $20 billion – [link]. US needs to spend $1.6T

Social Media 92

Social Media Small Business Design Media 92

The Equity Kicker

FEBRUARY 6, 2012

When it comes to having a data led approach to PR Conversocial is fortunate on two counts, firstly in that the activities of companies and brands on Twitter and Facebook is in the public domain, and secondly in that the press is interested in printing stories about companies engaging in social media.

Leadership 117

Leadership Marketing PR Social Media 117

crowdSPRING Blog

MARCH 8, 2013

More founders reject VC money | Crain’s New York Business – [link]. The Law on Fonts and Typefaces: Frequently Asked Questions (read the comments too) – [link]. 5 Startup Costs You Might Not Have Thought About – [link]. People First – [link]. Women Entrepreneurs Out Earn Men By 14% | Forbes – [link].

Social Media 105

Social Media Small Business Design Media 105

mashable.com

OCTOBER 11, 2011

10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. .” While pitching individual writers sounds more promising to many PR folk, you should always determine the official pitching method for your preferred publication.

PR 103

PR Startup Social Media Technical Review 103

trada.com

APRIL 7, 2010

Trada Blog: Paid Search Marketing, Online Advertising and Small Biz Trada's blog for small businesses making paid search, online advertising and social media easier to understand. In our world, the size (and growth rate) of the market on both sides (advertisers and optimizers) is in the end the competitive advantage.

Stealth 40

Stealth PPC Advertising Conversion 40

This is going to be BIG.

JANUARY 25, 2010

You are now free to marry the soon to be released Apple Tablet in California, New York, Arkansas, Ohio, Maine and Vermont. 8AM Regulatory Scrutiny of Social Media: The Impact on PR Communicators in 2010 and Beyond. On the invite list, as always, are the top Advertising, Music, Media & Technology professionals.

Haiti 60

Haiti Community Arkansas Vermont 60

crowdSPRING Blog

FEBRUARY 27, 2015

New York Times – Tabbing reveals accessibility… | Little Big Details crowdspring.co/1FftGiK. The New York Times Magazine Redesigns With Web Readers In Mind | Co.Design | business + design crowdspring.co/1D540je. Integrate Images from Your Instagram Feed to Your WordPress Site crowdspring.co/1a8bpr2.

Small Business 48

Small Business Design Social Media Silicon Valley 48

ConversionXL

JUNE 23, 2020

Advertorials are long-form paid ads, presented as informative articles—hence the name, a blend of “advertisement” and “editorial.”. Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege). What problems can advertorials solve?

Technical Review 105

Technical Review Software Review Audience Advertising 105

Up and Running

JANUARY 14, 2015

Here are interesting news stories about innovative small businesses, surprising PR choices, and a business competition opportunity in the Middle East. See Also New York’s Billion Dollar Fashion Week. Where can Syrian entrepreneurs find startup funding? industry is becoming more pet-friendly?

Syria 60

Syria Kenya Cofounder New York City 60

crowdSPRING Blog

MAY 1, 2015

The Last Days Of Streit’s, New York’s Jewish Willy Wonka Factory bit.ly/1G0I0HN. Simulation Finds Self-Driving “Taxibots” Will Eliminate 90% Of Cars buff.ly/1bwGa9h. The Self-Driving Car Revolution’s Unintended Consequence: Lots Of Puking Passengers bit.ly/1F7XVYD.

Small Business 48

Small Business Design Social Media Startup 48