article thumbnail

A real Customer Advisory Board

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, October 26, 2009 A real Customer Advisory Board A reader recently asked on a previous post about the technique of having customers periodically produce a “state of the company&# progress report. One example is having a real Customer Advisory Board.

article thumbnail

How Employee Experience Shapes Brand Perception

Duct Tape Marketing

The audio destination for business professionals marketing made simple brings you practical tips to make your marketing easy and more importantly, make it work. My ask would be the next time you do or say something on behalf of the customer, like I've got a customer advisory board. Do you have an employee advisory board?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Proven Framework For Building A Thriving Community

Duct Tape Marketing

20:02] Could you talk a little bit more about this idea of being a sounding board and how that differs from an advisory board or an actual board? [21:22] It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. More About Liz Lathan: The Community Factory. powered by.

article thumbnail

A large batch of videos, slides, and audio

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, October 6, 2009 A large batch of videos, slides, and audio Ive been trying very hard to avoid turning this blog into a travelogue. pbWorks (formerly pbWiki) was one of the first companies that ever invited me to join their advisory board.

Audio 118
article thumbnail

The lean startup @ Web 2.0 Expo (and a call for help)

Startup Lessons Learned

If youre interested in being part of my "customer advisory board" for this presentation, please get in touch. Eric, if youre looking for any help as a "customer advisory board", Id love to do anything I can to help. I would love to be on your advisory board. And thats where the call for help comes in.

Lean 68
article thumbnail

Lessons Learned: About the author

Startup Lessons Learned

He serves on the advisory board of a number of technology startups, and has worked as a consultant to a number of startups, companies, and venture capital firms. In 2007, BusinessWeek named Ries one of the Best Young Entrepreneurs of Tech and in 2009 he was honored with a TechFellow award in the category of Engineering Leadership.

article thumbnail

How to listen to customers, and not just the loud people

Startup Lessons Learned

Establish a customer advisory board. Create a members-only forum where only qualified customers (perhaps, paying customers) can post. Let them connect with each other, but also with you. Treat these people as VIPs, and listen to what they have to say. Hand pick a dozen customers who "get" your vision.