www.instigatorblog.com
MARCH 2, 2010
The Importance of Advisory Boards for Startup CEOs Tweet When a startup receives financing it will need to setup a Board of Directors. The Board probably existed beforehand, but was made up only of the founders. Mark Macleod spells it out beautifully in his post on Advisory Boards. Why wouldn’t you?
YoungUpstarts
OCTOBER 22, 2012
What could make more sense than to leverage the enthusiasm of happy customers to convince buyers that they need your products and services? And in an increasingly social and networked world — not to mention an economy where every dollar of revenue is critical — this type of third party validation is more important than ever.
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Hunter Walker
FEBRUARY 20, 2021
A sales and marketing tactic as much (or even more) than a customer development one, try setting up a Customer Council Advisory Board. It’s a great group to use for networking, press quotes, product feedback and such.
Steve Blank
AUGUST 17, 2009
Stanford had a Customer Development loop going on inside their own lab. The discoveries in tube and circuit research suggested new electronic intelligence and countermeasure techniques and systems; in turn the needs of the Applied Lab pushed tube and circuit development. It’s amazing this guy ever slept.
Startup Lessons Learned
SEPTEMBER 14, 2008
But the early customers all compared it to MySpace. This was 2004, and we had never even heard of MySpace, let alone had any understanding of social networking. It required hearing customers say it over and over again for us to take a serious look, and eventually to realize that social networking was core to our business.
Startup Lessons Learned
JULY 29, 2009
For example, I’ve talked often about our belief that an instant messaging add-on product would allow IMVU to take advantage of a network effects strategy. Unfortunately, customers hated that initial product. Unfortunately, when we realized the product design was not what customers wanted, we had to pivot to a new product.
YoungUpstarts
JANUARY 17, 2016
By taking these guiding traditional principles and marrying them with the right online plan and cloud-based to platforms, you can quickly and easily deliver modern customer service that seamlessly integrates with social networks.
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