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53 Questions Developers Should Ask Innovators

TechEmpower

What channels will you use (e.g., Do you have a custom algorithm or other technology? Do you rely on affiliates? What’s been done so far to validate the concept? Who are the other stakeholders involved? Are there other founders, business leaders, partners, or administrators? How will you be taking this to market?

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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Where’s the mystery (see Matching Algorithm )? What channels will you use (e.g., Affiliate tracking? What have you done so far to validate the concept? What’s different, special here? Who are the other stakeholders involved? Other types of users? Administrators? How will you be taking this to market? SEO for Startups )?

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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Where’s the mystery (see Matching Algorithm )? What channels will you use (e.g., Affiliate tracking? What have you done so far to validate the concept? What’s different, special here? Who are the other stakeholders involved? Other types of users? Administrators? How will you be taking this to market? SEO for Startups )?

Developer 384
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EMaaS: How Email Marketing Can Be Your Agency’s Most Profitable Service

Duct Tape Marketing

Meanwhile, small business owners consistently rate email marketing as one of the top three performing channels , and unlike SEO, it’s not a black box and isn’t subject to algorithmic fluctuations. And an email address is essential to unlock lookalike audiences as an additional paid acquisition channel. About the Author.

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Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models

Occam's Razor

than multi-channel attribution modeling. Here's the outline of our incredible multi-channel attribution modeling adventure: ~ Three Unique Attribution Challenges. ~ Multi-Channel Attribution Models. Multi-Channel Attribution Analysis. ~ Multi-channel attribution across digital channels. Grab a Red Bull.

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Technology Externalities – Q&A

Start Up Blog

A simple solution would be having an onboarding process where all publishers / people need to be verified with 100 points of ID and all corporate advertisements in said channels approved by an actual person and not an AI. Hard to regulate loose affiliation of people, eg: Bitcoin. They should be treated the same as any publisher.

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Google Analytics Health Check: Is Your Configuration Broken?

ConversionXL

Are the IP addresses of your affiliates filtered out (agencies, freelancers, etc.)? Have you configured your custom and default channel groupings? What It Is: Adding manual UTM tags ensures your channels are being properly credited. Offline marketing, newsletters, social media, affiliate links, etc. all need these tags.