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The LeanLaunch Pad at Stanford – Class 8: Key Resources, Activities and Expense Model

Steve Blank

This week they were testing their hypotheses about Partners. Partners are the external companies whose product or service combines with your Value Proposition to create a complete customer solution or “whole product&# to satisfy customers. They worked on understanding their partners. The Nine Teams Present.

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Startup Resources

www.vccafe.com

affiliate and referral marketing on the web. free, distributed source code control management system. Mark Suster GRP Partners Advice. Philippe Botteri, Bessemer Venture Partners. Their Partners all come from industry, where each has held senior level executive positions delivering industry-leading products.

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Why The Next Generation of Online Video Companies Will be Vertical

Both Sides of the Table

In the online world the ecosystem is being fragmented into those that primarily produce content (Mitu, Vice, BuzzFeed) and those who primarily distribute it: YouTube, Amazon, Netflix, Yahoo!, AOL and the like. So Latino may be the single best vertical – but it certainly isn’t niche any longer.

Vertical 150
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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

In this case, a simple distribution of overall search traffic and the amount that is coming via paid search. For each category, you need to partner with your creative teams on ad content, with your marketing team for ad targeting. It shows Traffic Share and distribution of the share. That is how you avoid spray and pray.

Metrics 60
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Startup Tools

steveblank.com

Blogs (VC): Antonio Rodriguez [link] – A very technical VC at Matrix partners who can actually code. Github - Free public repositories, collaborator management, issue tracking, wikis, downloads, code review, graphs Pivotal Tracker – Agile project management tool that enables real time collaboration.