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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

The most important factor for differentiation in CXL Live is its unique format. Win beyond product : use a powerful narrative, positioning, messaging, content and differentiation strategy. Product should be your main channel for customer acquisition, retention and expansion. Marketing : get a larger share of voice.

B2B 94
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5 Ways to be More Profitable Before Christmas by Christine Rico

Mike Michalowicz

For companies making a food product you must clearly differentiate your product in a crowded market place. Be sure you understand how to make every aspect of the business repeatable and scalable: aggregation, ingredient purchasing, production, fulfillment, customer experience and customer retention. Monica Jain, Fish 2.0.

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What problems I want to fund and solve?

Hippoland

Is there a way to spread this cost of say $40k-$200k across time while simultaneously improving employee retention? And I think there can many more schools that can be established with a differentiated approach to drive the cost of education down for young people. Work: The workplace is changing a LOT.

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What problems I want to fund and solve?

Hippoland

Is there a way to spread this cost of say $40k-$200k across time while simultaneously improving employee retention? And I think there can many more schools that can be established with a differentiated approach to drive the cost of education down for young people. Work: The workplace is changing a LOT.

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Conversion: The Most Important Internet Metric of All (Revisited)

abovethecrowd.com

This is the art of conversion: improve your site’s conversion and you simultaneously increase operating leverage AND increase competitive differentiation – a truly powerful combination. Unfortunately, conversion improvements typically are the aggregate gain of 100 tiny improvements, not one silver bullet.

Metrics 93
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How to Calculate Lifetime Value for Subscription Ecommerce

ConversionXL

As shoppers opt for the ease of online subscriptions, merchants can focus their efforts on retargeting , loyalty and discount programs, attribution , customer retention , reducing churn , and more. But, unfortunately, that basic setup won’t allow you to differentiate among: One-time orders; First-time subscription orders; Recurring orders.

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Dear Avinash: Your Digital Marketing + Analytics Challenges Answered

Occam's Razor

If you have a lot of them, aggregate them up. Short version: how can I measure the results of our efforts in client acquisition and retention distinctively, if I cannot totally rely on unique/new vs. returning visitor data? You can also of course use this strategy to differentiate between new and old subscriptions.

Analytics 131