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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. Europe is roughly the same as the US.

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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

And for the record, that’s per month not total in aggregate! My estimate is that the top 5 YouTube networks will do > $200 million net revenue in 2013 (after Google’s share). He created Fox Kids Europe and took it from scratch to worth North of 1 billion Euros in value and was ultimately sold as part of a $5.3

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Airbnb S-1 (Part 1): So How Profitable Is This Thing Really?

View from Seed

You can read various articles out there which will give you the cursory facts about Airbnb like their overall revenue or profitability or how their business has faired here in 2020 in the COVID environment. But ops & customer support is another 17-20% of revenue and arguably you couldn’t run the business if you took that away.

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Cracking The Code: State of the SaaS 13: Q1 2010 Sentiment

Cracking the Code

Given the predictability of SaaS GAAP revenues on a quarterly basis, the fact that the 08/09 projections were unchanged is not a surprise. Given that the revenues are not growing very fast, this means that most of the companies have reduced their sales force and focused on productivity improvement. Europe Consumer. (1).

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

It is always so cool to run marketing campaigns in large homogenous markets (like Europe, Asia, or large chunks of the US). A good business analyst will measure how many clicks came through from Facebook, and she/he will also measure the conversion rate, revenue, etc., But not, ever, in aggregate.]. from those clicks.

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Using Cohort Analysis for Conversion Optimization

ConversionXL

people born in Europe between 1918 and 1939; survivors of an aircrash; truck drivers who smoked between age 30 and 40).”. Average Revenue Per Customer. So by segmenting your data, you can learn things you couldn’t from the aggregate data. Total Customers. You can’t learn much from the above table.

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Cracking The Code: Happy New Year 2008!

Cracking the Code

Eloqua is bringing this revolution to the B2B marketers by providing on-demand applications and best-practice expertise for B2B marketers to execute, automate and measure effective marketing programs that drive revenue. Europe Consumer. (1). In search of Europe's next tech stars. SaaS 13 Index Valuation. My Investments.