Duct Tape Marketing

JANUARY 3, 2018

Transcript of Why Local SEO is an Important Lead Generation Channel written by John Jantsch read more at Duct Tape Marketing. Justin Sturges: Yeah, and one of the key things that is often missed in a lot of the tools out there are the key aggregators … Oh shoot, I’m so bad with names. Back to Podcast.

Lead Generation 47

Lead Generation SEO Channel Software Review 47

The Startup Magazine

JULY 9, 2020

Lead Generation and Sales. Improving your visibility and Rankings on Search Engines with SEO. Many startups are using the pandemic to invest in SEO or Search Engine Optimization. SEO is the process of ranking your website for your industry-relevant keywords on search engines. Branding and exposure.

Social Media 90

Social Media PPC Marketing SEO 90

Duct Tape Marketing

JANUARY 7, 2020

If anything, the importance of advertising in general, and of paid search in particular, has increased in the past few years. How can paid search assist in lead generation? But why not just focus on SEO and call it a day? SEO is great for those long-tail searchers. So let’s take a closer look at paid search.

Search 71

Search PPC Kansas City B2C 71

ConversionXL

MAY 13, 2020

After a few hours playing around with SQL , I was already able to deliver insights I never could have with aggregated Google Analytics reports. What’s the difference between raw and aggregated data in Google Analytics? Google Analytics, in the free version, provides only aggregated data. Do more and more people use Feature X?

Analytics 85

Analytics Aggregator SQL Cloud 85

Transformify

MARCH 9, 2017

B2B Content curation and B2B content aggregation are very powerful, and if used properly, can tremendously boost the outreach and secure new leads. A number of industry leaders are relying on B2B content curation to drive traffic to their web pages, educate their users and generate new leads.

Curation 40

Curation B2B Aggregator Lead Generation 40

Hearpreneur

SEPTEMBER 18, 2020

These 6 KRIs are The CHICAGO MetricsR and are the result of an aggregation algorithm based on any number of tactical metrics. Otherwise, it’s uniqueness stood out on its own and it generated curiosity. Attracting someone from the start can save money on ads, lead generation, and marketing in the future.

Naming 152

Naming India Chicago Entrepreneur 152

ConversionXL

NOVEMBER 3, 2016

For further reading on B2B goals and measurement, check out this article on better measuring lead generation. There you want to look at things in clumps and aggregates. So the process in B2B looks a bit like this (simplified): Visitor → MQL → SQL → customer. Account-Based Marketing. Image Source.

B2B 48

B2B Conversion B2C Sales Cycle 48

Duct Tape Marketing

SEPTEMBER 19, 2017

Why You May Be Missing the Boat When It Comes to Local SEO written by John Jantsch read more at Duct Tape Marketing. If you own or work for a local business within your community, you simply can’t ignore local SEO if you want your business to stay competitive. You’re ignoring the importance of on-page elements.

SEO 52

SEO Software Review Technical Review HTML 52

Duct Tape Marketing

JULY 2, 2013

Organizations that get this, that foster this and that build marketing strategies and campaigns that take full advantage of this, will build customer loyalty and word of mouth lead generation in ways that cannot be matched by competitors trading on lower price. Facebook lead capture. Facebook contest by market segment.

Marketing 70

Marketing Social Media Aggregator Database 70

Duct Tape Marketing

MARCH 27, 2018

The key is to continue to position yourself as the expert in your field, and the best way to do this is to create and aggregate content into one place to show not only your visitors that you know what you’re talking about, but search engines as well. It’s no longer an SEO tactic or simply content marketing. I hope not!

Aggregator 74

Aggregator Engineer Social Media SEO 74

ConversionXL

JUNE 20, 2019

Here’s an example for “how to tie shoelaces fast”: The basics of SEO (with some adjustments ) apply to YouTube videos as well, giving YouTube publishers a chance to drive more awareness on Google and within YouTube. Brightcove analytics aggregated data effectively across those platforms. All that said—YouTube has its downsides.

Hosting 127

Hosting Video Technical Review Software Review 127

Occam's Razor

MAY 20, 2013

At ZQI U, a vast number of students enroll into online-only courses (just like our analytics, PPC, mobile, and SEO Master Certification students at my awesome Market Motive ). As is common in these types of educational companies, aggregators rule the roost. The answer is simple: Aggregators. Let's call them ZQI University.

Analytics 139

Analytics Aggregator Channel B2B 139

ConversionXL

SEPTEMBER 10, 2019

We ran A/B tests around the clock on our free-trial funnel for nine months and got these wins: Quadrupled monthly lead volume in one year; Tripled the conversion rate from visitor-to-trial signups on our homepage. The team started as all marketers focused on lead generation. It was a typical lead-gen team when I joined.

Conversion 133

Conversion Technical Review Channel Engineer 133

Occam's Razor

APRIL 21, 2014

But, here's an extremely detailed posts that looks at five different data sources to help you make the best of keyword data that is available in other places to optimize your SEO (or even PPC) strategies: Search: Not Provided: What Remains, Keyword Data Options, the Future. Let use the question in general way.

Analytics 131

Analytics Marketing Campaign Metrics 131

Up and Running

JULY 13, 2016

When you think about ROI for your social media efforts, consider it as a lead-generating tool.”. Combine SEO tactics with excellent customer service. When it comes to bringing in more revenue for your event planning business, SEO is hugely important. See Also: How a Small Business Can Compete With the Big Guys at SEO.

Social Media 60

Social Media SEO Bandwidth Media 60

Cracking the Code

OCTOBER 10, 2008

The most innovative B2C companies are lead generation machines, leveraging search engine optimization (SEO), viral marketing, Search Engine Marketing (SEM), email marketing, and other technically-advanced methods. 3) Analyze the aggregated data to determine best practices and benchmarks across your customers.

Software Review 48

Software Review North America Europe Metrics 48

Occam's Razor

APRIL 29, 2013

1 Search Results Ranking = SEO Success. 1 Search Results Ranking = SEO Success. Much money is spent on all kinds of demands to SEOs, big or small, which results in all kinds of shenanigans to try and get to #1. The main reason, as all decent SEOs will tell you, is that search results are no longer standardized.

Metrics 166

Metrics Marketing Search SEO 166