How Aggregation Can Greatly Enhance Your Business


This is where content aggregation can prove to be enormously beneficial. By making the switch from manual content creation to aggregation, you’ll be able to simplify the process, while also speeding it up significantly. Aggregator tools will help you collect a lot of relevant data.

Zweena Aggregates Your Medical Records For Easy Management


It is essentially a digital medical records aggregator that takes care of everything; from collecting paper records, to translating through the jargon, to securely storing it all online.

Access, Aggregation, and Other Big Data Challenges for Startups


Some of those issues were addressed today at Web 2.0 Elbaz identified several major hurdles that companies face around data: Findability Access Rights and Ownership Economics and Business Models Standards Integration and Aggregation Trust.

Great web-based news aggregator


During the last 6 months, I have been experimenting with a number of RSS readers to aggregate my news. It is web-based so I can access my information from any browser, it is free, has a great UI, makes recommendations based on my current feeds, alerts you when feeds are updated, and even allows me to add email subscriptions. The post Great web-based news aggregator appeared first on BeyondVC. Web/TechLike many of you, I suffer from information overload.

Ten Hidden Gems In Google Analytics: Do Smarter Web Data Analysis!

Occam's Razor

The 80/20 rule applies to our use of web analytics tools as well. The data used comes not from your Google Analytics account/script, rather the data comes from the third-party DoubleClick cookie (for web traffic) and from anonymous identifiers for mobile apps (i.e.,

The Optimizer’s Guide to Web Accessibility


That’s where web accessibility comes in, opening you up to conversion opportunities you didn’t even know you were missing out on. What is web accessibility? I Want To See Like The Color Blind : apply color blindness filters to your web page right within Chrome.

Web 107 Unifies Your Social Networking Profiles And Contacts

YoungUpstarts ( ) is a social communications platform that is aimed at providing a simplified social media aggregation and management tool. Japan online social communication social media social media aggregation tool social media management social networking web app

7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

But when it comes to the web, they all seem to leave their creativity, passion, and brilliant minds at home. Why leave your passion behind when it comes to the web? The web can sell product. The web can infect your potential customers with the passion you feel for your job.

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The Difference Between Web Reporting And Web Analysis

Occam's Razor

What's the difference between web reporting and web analysis? So here I what I actually said: If you see a data puke then you know you are looking at the result of web reporting, even if it is called a dashboard. If you see words in English outlining actions that need to be taken, and below the fold you see relevant supporting data, then you are looking at the result of web data analysis. So what about web analysis? Examples of web analysis?

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Best Web Metrics / KPIs for a Small, Medium or Large Sized Business

Occam's Razor

But for most other programs (Affiliate, Email, Social, Display) your Cost is likely sitting outside your web analytics tool. If you are paying someone to do web analytics and this metric is not on top of the dashboard they've created for you, it might be time to say sayonara to them.

Web Analytics Segmentation: Do Or Die, There Is No Try!

Occam's Razor

I have said: All data in aggregate is "crap" Because it is. Many paid web analytics clickstream analytics tools, even today (!), Web Analytics , the other wonderful free WA tool, had advanced segmentation from day one. If you have Web Analytics 2.0

10 Fundamental Web Analytics Truths: Embrace 'Em & Win Big

Occam's Razor

There are more mistruths and F U D about Web analytics out there than I think is reasonable. Web Analytics, this beautiful child, was born just the other day in the midst of tumultuous times, quite literally, when everything changes every day. The web is changing too fast.

Six Web Metrics / Key Performance Indicators To Die For

Occam's Razor

The term KPI is one that I hear far more than any other in this nascent field we call Web Analytics. Explain why, hopefully you'll have rules you can apply and check if your Web Metrics are indeed KPI's! Your Web Metrics: Super Lame or Super Awesome?

Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets

Occam's Razor

There seems to be genuine confusion about the simplest, most foundational, parts of web metrics / analytics. The post will end with a Web Analytics Measurement Framework. " Or: "What are you hoping to accomplish for your business by being on the web?"

Viral, Social, Sentiment, Mobile: 4 Delightful Web Analytics Solutions

Occam's Razor

That's not including others I actively seek out around the web. Remember I am the creator of the 10/90 rule of investment in web analytics. You have aggregated data into three pieces and we all know aggregated data stinks at delivering insights! Stale.

Hiring web developers

Trending iPad Smartphones Social Media SEO / SEM Paid Content Content Aggregation / Curation Hyperlocal Tags Advertising Audience Development Design Editorial Technology Products & Resources Publisher's Playbooks Industry events Site index.

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Online Review Management – A Synopsis of my project with a Review Management Aggregator startup.

Scalable Startup

> The Larger Market: Estimated at over $10 billion revenue per year, probably a lot more, online review management systems are an established part of the web for consumer and B2B markets. I recently completed a short term project with ReviewInc (RI), an online review management platform for businesses to mange and enhance there review process. RI is a small Los Angeles are company that’s been in business for about 3 years with a couple of major pivots under their belt.

Web Analytics: Frequently Asked Questions And Direct Answers

Occam's Razor

Nose to the grind "How do I" questions: David Walizer: How do you sell the value of web analytics to a skeptical client in 30 seconds or less? This way GA will show you both keywords while the aggregate for visits will not be skewed – as technically it is just one session. ].

3 Advanced Web Analytics Visitor Segments: Non-Flirts, Social, Long Tail

Occam's Razor

I am an unabashed segmentation fan: Web Analytics Segmentation: Do Or Die! It helps us get data-gasms, improve ROI for our web efforts and get our bosses promoted. Web Analytics or WebTrends or. Web Analytics your campaign tracking parameters won't look like the above.

Kill Useless Web Metrics: Apply The "Three Layers Of So What" Test

Occam's Razor

Is that your web analytics existence? Don't feel too bad, you share that plight with most citizens of the Web Analytics universe. It was a part of my first book, Web Analytics: An Hour A Day. Ask every web metric you report the question "so what" three times.

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Measuring Online Engagement: What Role Does Web Analytics Play?

Occam's Razor

One of my central thoughts was that it is nearly difficult, if not near impossible, to measure Engagement, as many others have passionately recommended, based only on your quantitative data (in our case Web Analytics clickstream data). Multiplicity: Succeed Awesomely At Web Analytics 2.0!

Vikido Launched Social Network and Web Browser for Parents and Kids

VC Cafe

Vikido consists of a mobile app (iPod, iPad or smartphone) and a web app, which is essentially a browser for kids and parents. Facebook’s is only available for users who are 13 and up because it doesn’t have the appropriate security and privacy settings for kids.

Four Branches of the Green Web

Genuine VC

How can the web further facilitate the lessening of the impact that individuals have on the environment? I see four categories where The Green Web is emerging, with numerous websites: 1. Providing an aggregated trusted source of useful information. Large non-media branding-based corporations, like Starbucks, in an attempt to enhance their eco-friendly image are also sharing information via the web.

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Excellent Analytics Tip #24: Obsess About Real Business Profitability

Occam's Razor

Part of the reason is that even if you work for a multi-channel company you are likely in the "web," "interactive," "internet," or "digital" division. As is common in these types of educational companies, aggregators rule the roost.

Be Real-World Smart: A Beginner's Advanced Google Analytics Guide

Occam's Razor

This is all the way from Aug 2009: Web Analytics Career Advice: Play In The Real World! Or a subsequent post about how to build a successful career: Web Analytics Career Guide: From Zero To Hero In Five Steps. Being book smart is good.

Digital Dashboards: Strategic & Tactical: Best Practices, Tips, Examples

Occam's Razor

Here's another example: Those of you who've read Web Analytics 2.0 It will have an aggregated overview of performance at the aforementioned VP/EVP level (with some context about overall business performance). Expect this from your web analytics tools.

Google Analytics Visitor Segmentation: Users, Sequences, Cohorts!

Occam's Razor

In fact I've gone so far as to say: "All data in aggregate is crap." " That's certainly a bit melodramatic, but beyond the most bare bones "ahh, I see something is happening" you are unable to get anywhere with aggregate data.

Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

If you've read my first book Web Analytics: An Hour A Day, you know that I've advocated this strategy since 2008! There are four reasons, again from Web Analytics: An Hour A Day, from 2008 (!):

The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

They are from my post The Biggest Mistake Web Analysts Make… And How To Avoid It! Remember: All data in aggregate is crap, segment or suck. This limits a little bit what we can track in web analytics tools. Web Analytics Success Measurement For Government Websites.

How to find a good programmer or web developer

Peter Drew Internet Marketing Tools Online Blog Home Recieve an Email for Each New Post Here Contact Peter Drew You are here: Home / Internet Marketing / How to find a good programmer or web developer How to find a good programmer or web developer October 1, 2007 By Peter Drew Leave a Comment 1.

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The next generation web, scaling and data mining will matter


As we all move forward with our web-based operations, it is clear that scaling the back-end infrastructure still remains a formidable challenge. In addition, for many web companies extreme data driven applications are the core of their services. Think about Zillow , Technorati , and services like Indeed which are dynamically driven services based on aggregating, crawling, and filtering millions of pieces of data. Other Web 2.0 Open Source Web/Tech

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7 Data Presentation Tips: Think, Focus, Simplify, Calibrate, Visualize++

Occam's Razor

Hence all the insights-free data visualizations floating around the web that are totally value-deficient, even as they are pretty. And because all data in aggregate is crap , segmented trends are even better!

Deliver Step Change Impact: Marketing & Analytics Obsessions

Occam's Razor

Each chosen obsession is very much in the spirit of my beloved principle of the aggregation of marginal gains. Bring the same discipline to the application of accountability to social media ads that you bring to your Display or Video ads anywhere on the web.

Qunb wins the LeWeb 12 startup competition, helps users find and visualize numerical data

The Next Web

Le Web Paris 2012 has come to an end. On a personal note, I found this year’s startup competition finalists the weakest of any Le Web conference I’ve attended (and I’ve been coming to Paris for this event for years now).

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Excellent Analytics Tip #26: Every Critical Metric Should Have A BFF!

Occam's Razor

at a level of aggregation or granularity you need, and send it into your digital analytics tools. Analytics Digital Analytics Digital Marketing Marketing Tips Search Engine Marketing Social Media Web Analytics Web Metrics actionable web analytics key performance indicators

Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models

Occam's Razor

I normally ask people to look at the Path Length report in the Multi-Channel Funnels standard report in Google Analytics (or equivalent tool if you are using SiteCatalyst or WebTrends or other web analytics tools). This is the standard attribution model in all web analytics tools.

Two Amazing Bar Charts: % Content Consumption, % Share of Search

Occam's Razor

Step Two: Count the unique pageviews in each of those areas, the data will be in your web analytics tool. Data as in their web analytics tool of choice. Extra work for you to download the data and aggregate it, but it is very valuable data so put in the extra effort.

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Dear Avinash: Attribution Modeling, Org Culture, Deeper Analysis

Occam's Razor

Web Analytics tools in the market are not the answer (especially across multi-channel and multi-devices). Here's a post you might find valuable: Who Owns Web Analytics? Christian Rose: How the hell do I eek out goals out of web authors that could hardly care less about them.

Web Site Measurement

Web Site Measurement. And to find new patterns among these behaviors that tells us something more about them in the aggregate. skip to main | skip to sidebar. Maximizing the serendipity around you. Jul 24, 2007. Page views? Visits per week? Time spent per visit? Whats the answer? Social Degree posits another approach: A user is much more valuable to a community, to the publisher, and to the advertiser if they are interacting and contributing.

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Dear Avinash: Your Digital Marketing + Analytics Challenges Answered

Occam's Razor

Best Web Metrics / KPIs for a Small, Medium or Large Sized Business. I'll share the same advice with you I'd shared about choosing a web analytics tool in Sept 2006… Get the nicest free tag management tool you can find. If you have a lot of them, aggregate them up.

The Complete Digital Analytics Ecosystem: How To Win Big

Occam's Razor

And, are we tracking people, devices, web browsers or whoknowswhat? I led a discussion the other day with a collection of people who were brand new to the space and some who were jaded long-term residents of Camp Web Analytics. All data in aggregate is crap.

Smarter Data Analysis of Google's https (not provided) change: 5 Steps

Occam's Razor

The search queries by these users would hence be encrypted and not available to website owners via web analytics tools such as Omniture, WebTrends, Open Stats, Google Analytics etc. All numbers in aggregate are at best marginally useful, and that rule applies to this one too.

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Empowering Analysis Ninjas? 12 Signs To Identify A Data Driven Culture

Occam's Razor

11: Close to zero aggregated analysis exists, everything's segmented. #10: Most companies hire a Web Analyst, Sr. Digital Analyst, Web Analysis Guru, Digital Marketing Analyst, so on and so forth. 11: Close to zero aggregated analysis exists, everything's segmented.