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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Neal again: “The social media algorithms will always favor people. On Twitter , it’s laid back to suit the B2C, creative audience segment. Ten days after the Dream Crazy campaign that prompted the hashtag #boycottnike, Nike reached an all-time high on the stock exchange and made six billion dollars. Image Source ).

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How B2B Brands Can Generate More Website Traffic

YoungUpstarts

B2B marketing has some crossover with B2C marketing, but when it comes to traffic generation, the tactics for those companies that target other businesses are significantly different. Never forget that pleasing an algorithm can often mean that you forget your actual audience. Email Campaigns: Dos and Don’ts.

B2B 123
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Personalization: How to Build a Revenue Boosting Program from Scratch

ConversionXL

Algorithmic segments. Marketing campaigns. Are people coming from an email campaign? Which campaigns specifically? Here is a simple definition from MarTech Today : A data management platform is software that houses audience and campaign data — yep, a data warehouse — from all kinds of information sources.

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Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

To give you an example, we had a page that was optimized around the keyword SEO campaign, so John when you think of someone searching for SEO campaign, what do you think they are looking for? People searching for SEO campaign were landing on it and they wanted what you said. It didn’t need to be in the algorithm anymore.

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How SEO Has Evolved Over The Years

Duct Tape Marketing

As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. So Google's just getting a lot better at it with, um, AI and, and all of the different algorithms that, that fall under the AI umbrella. A lot of it depends on whether you're B2C or B2B.

SEO 89
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Building A Strong Social Media Strategy For Business Growth

Duct Tape Marketing

Is this feature affecting people’s authenticity or maybe even algorithms with different platforms? You can't expect to grow and manage, like you mentioned, there's so many updates across all the algorithms, all the different channels that you're expected to be on. [16:32] What does Loomly do and what are its core features? [18:55]

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How To Build Trust, Increase Authority, And Rank High With Google

Duct Tape Marketing

As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. So Google's just getting a lot better at it with, um, AI and, and all of the different algorithms that, that the fall under the AI umbrella. A lot of it depends on whether you're B2C or B2B.