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53 Questions Developers Should Ask Innovators

TechEmpower

Do you have legal (Founder Agreement, IP, etc.) Ads, Viral/Social, SEO)? Do you have a custom algorithm or other technology? SEO Support Will URLs and page content need to be properly formed for SEO? What back-end support for SEO is needed? Tell me about the business. How are you funding this?

Developer 520
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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Experiments run by Dan Smullen , who manages technical SEO for Independent News & Media , demonstrate that Google isn’t biased against paywalled content: Before launching our paywall in February, we implemented a soft wall—a registration wall. Technical SEO implementation for paywalled content. Avoiding cloaking.

SEO 122
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The Intersection of SEO and CRO (and How to Maximize Long Term Growth)

ConversionXL

You’d think conversion optimization and SEO should play together nicely, right? There are issues that I’ve heard marketers bring up where there can be a conflict between CRO and SEO. In addition, in silo’d teams or with limited budgets, there can be tradeoffs and decisions to be made between investing in CRO or SEO.

SEO 48
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Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

Transcript of Creating a Winning SEO Strategy written by John Jantsch read more at Duct Tape Marketing. He is the founder of Backlinko.com a place where you can get actionable SEO advice. John Jantsch: I did actually have a question, this is my own curiosity, a lot of SEO folks do… you have a lot of clients in the U.S.

SEO 59
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Analytics On The Bleeding Edge: Transforming Data's Influence

Occam's Razor

power real-time actions and future decision using automation and algorithms. This is very hard to do, we now have a proven seven-step experimentation process, with one of the coolest algorithms to pick matched-markets (normally the kiss of death of any large-scale geo experiment). Paid Media. Owned Media. Customer Service.

Analytics 131
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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

But algorithms haven’t always kept pace. It’s an SEO strategy that focuses on making users happy rather than hitting a particular keyword density or winning exact-match anchor text. IP address) can provide clues to search engines, as can search history, time of year, or time of day. keywordresearch #seo ?? Geography (i.e.

Search 126
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What Google's Penguin Algorithm Means for Your Business

mashable.com

What Google’s Penguin Algorithm Means for Your Business. Ever since Google started naming its algorithm updates after furry black and white creatures, we’ve been inundated with talks of pandas and penguins, and how they’re taking down websites one ranking at a time. Google changes its algorithm about 500 times a year.