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A Complete Guide to YouTube Analytics

ConversionXL

Strategically leveraging YouTube’s robust analytics can help you make data-backed decisions and improve performance. In this post, we’ll tell you how to use YouTube analytics to grow your brand and generate more video content views. Why YouTube analytics is critical for measuring content and paid ad performance.

Analytics 134
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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 75
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The Definitive Guide to Google Analytics 4

ConversionXL

Google Analytics 4 is the next generation of Google Analytics. What is Google Analytics 4 (and why should you make the move)? Google Analytics 4 is the rebuilt, rebranded and expanded version of the App + Web property rolled out by Google in 2019. How GA4 differs from Universal Analytics.

Analytics 146
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The Top 10 Tools for Tracking Your Web Metrics

Up and Running

Thankfully, there are a number of great tools for tracking your web metrics (both free and paid) that can help you get a better understanding of what your users are doing on your site and even how your competitors are faring in their own online efforts. What is web analytics? Google Analytics [free and paid].

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Email Marketing As A Pillar For Enterprise Sales

YoungUpstarts

One doesn’t have to necessarily dive into extremely advanced data but sometimes the display and functionality of the available data are more important than the complexity of the metrics. The post Email Marketing As A Pillar For Enterprise Sales appeared first on Young Upstarts. Hence, nothing less than the best work in this area.

Email 207
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Analytics On The Bleeding Edge: Transforming Data's Influence

Occam's Razor

Analytics teams are named for the silos and limitations within which they trap themselves. Finally, few analytics teams obsess about predictive analytics in a way that allows them to dictate future action. The above-observed realities were on my mind as I took on a new role to lead Global Strategic Analytics. Paid Media.

Analytics 131
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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

Leaders and investors need to know if you have and are tapping into your key sources of relevant data, including web analytics, sales management data, and customer relationship management (CRM) software. You must have a strong Chief Marketing Officer (CMO) with a clear strategy for spending, and metrics to gauge results.