5 Essential Spreadsheets for Social Media Analytics


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New Ways to Advertise on Social Media

Inc Startups

Digital marketing evolves at rapidfire pace, and with all the attention paid to social media these days, it should come as no surprise that its advertising changes seem to lead the pack. Can't keep up with all the updates from Facebook, Twitter, LinkedIn, and YouTube?

Trending Sources

Starcount.com: Charting The Stars In Social Media


Measuring Your Popularity On Social Media. Starcount , he explains as he demonstrates the site via his laptop projected on a large TV screen, is a social media measurement engine that aggregates and measures social media popularity on a global and local scale across any genre.

How to Scale a Start-up Using Social Media

Inc Startups

A good part of Eat24's success stems from the way the bootstrapped company uses social media. But what really makes the brand strong, says Eat24 social media manager Patty Jordan is its consistent and authentic voice.

Twitter Link Roundup #84 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! 4 Ways to Make Social Technology Work For Your Biz – [link].

“Everything is a marketing campaign now, even policy ideas” – Renee DiResta Connecting Politics, Anti-Vaxxers & Social Media

Hunter Walker

I started at Jane Street as a clerk, writing code to automate myself out of the boring parts of my job (basically, writing scrapers because there were no APIs). Badass. Renee DiResta is badass. Not self-proclaimed badass. But like seriously badass. Click on that bio link in the previous line.

Why you probably don’t need an API strategy

The Next Web

Daniel Jacobson ( Twitter | LinkedIn ), is currently director of engineering for the Netflix API. Prior to Netflix, Daniel ran application development for NPR where, among other things, he created the NPR API. He is also the co-author of APIs: A Strategy Guide.

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Twitter Link Roundup #141 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Interpreting some of Twitter’s API changes – [link]. Four Digital Trends to Worry Media Companies – [link]. You don’t say … there’s a social media black market? Interpreting some of Twitter’s API changes – [link].

The Single Most Powerful Use of Social Media for Small Business.

Duct Tape Marketing

So, here’s my advice: If you’re looking for the single most powerful use of social media in your business follow this simple plan. That’s right, you can derive immense benefit through social media tools without actually doing much more than listening.

Twitter Link Roundup #142 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Interpreting some of Twitter’s API changes – [link]. Interpreting some of Twitter’s API changes – [link].

Making Social Media Work in Business to Business. Laura Fitton, Business of Software 2011

Business of Software Blog

Once upon a time dubbed a “Queen” of Twitter, Laura “@Pistachio” Fitton co-authored Twitter for Dummies and founded oneforty.com (acquired by HubSpot) in 2009 when she recognised that software built on Twitter’s API was going to change the world. Um, so I’m here to talk about how you can do a better job selling your software through social media, but a lot of you look like engineers. Speaker: So the annuity value of the social media?

Twitter Link Roundup #138 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! A Solution to the Twitter API Problem – [link].

Social Media Analytics: Twitter: Quantitative & Qualitative Metrics

Occam's Razor

Twitter is amongst new media channels that are challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people. Sadly execution and analysis of these new social media channels has been hobbled by old world thinking.

How Web APIs Unlock Value in the Cloud


Jobs Events Try Our New Social News App Welcome to Mashable! How Web APIs Unlock Value in the Cloud. It’s where social user-generated content sits, where forward-thinking creators place their tools. That is where a web API comes in. Here are some examples of how companies have used a web API to create more value. Mashups: The Google Maps API enables mashups of any location-based data, creating new layers which can be displayed on a map in an app. Media.

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10 Must Have Tools to Monitor, Analyze and Respond to Brand Mention

Duct Tape Marketing

Or you may be missing social media interaction under the surface, leaving your reputation vulnerable. We all know that social reputation management is a critical part of running any business in the digital world of today. Social Media Ann Smarty

Why Statigram rocks

Start Up Blog

A few days ago I blogged about the serious advantages of embracing an open API. There is no doubt in my mind that Statigram will end up being acquired by the API forefather assuming it continues its rapid growth trajectory.

How to do your PR in the age of information overload

The Next Web

The moment has arrived: Startups and companies are pitching media with guest posts that instead of providing some real value to the final reader, they are looking for a quick, easy, fast, dirty – and usually not good in terms of conversion – way of promotion.

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13 tech trends to adopt before the year’s end

The Next Web

Pinterest is going to be the website to watch, along with other image-based social networking, search and sales websites. Social Influence. As search engines get smarter and start working in more relevant social influence paramaters (+1′s, Facebook Likes, Klout , etc.),

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One Simple Way to Generate More Traffic for Every Blog Post

Duct Tape Marketing

One Simple Way to Generate More Traffic for Every Blog Post written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing So you write that killer blog post, hit publish and go about promoting it in social media and email.

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Top Social Media Measurement and Tracking Tools


); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. Media Kit. B2B: Business Media. Consumer Media. Media Kit. E-Media Summit -->. Top Social Media Measurement and Tracking Tools. Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue. Insert Media Brokers.

How much does it cost to build the world’s hottest startups?

The Next Web

Luck, timing and social engineering are bigger components than most entrepreneurs care to imagine,” adds Werdelin. Design & Dev Entrepreneur Social Media Analysis and Opinion Investigations Could $100,000 and the right developer skills make you an overnight billionaire?

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Twitter Link Roundup #261 – Jaw-Dropping Resources for Small Business, Startups, and Design!

crowdSPRING Blog

We so like to talk about fonts, logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! How to chart your hours with APIs, JavaScript, and SVG | Developer Drive crowdspring.co/1CdPM3e. Related posts: Twitter Link Roundup #197 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More. Bored? Bored on a plane? Well 2.3

How to Extend the Functionality of Every App You Use

Duct Tape Marketing

In some cases developers created open APIs and other developers created plugins and add ons that let tools talk to each other. Duct Tape Marketing Social Media Web Marketing ZapierA rather new service called Zapier is poised to change how people work on the web.

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3 Ways to Use Twitter to More Deeply Engage Influential Prospects

Duct Tape Marketing

You can find a list of favorites by adding the word favorites after a username – my friend Jason Falls is going to be in Kansas City this week to promote his new book, No Bullshit Social Media , so I’ll use him as an example.

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DataSift Announces Mega-Round. Apple Buys Topsy for $200 Million. Here’s What You Need to Know

Both Sides of the Table

Social. Some startups I talk with mistakenly believe you can poll the Twitter API directly to get the feed but the Twitter API isn’t full fidelity, doesn’t have the full historical data corpus and isn’t real time. Social Media Tech Market Analysis

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5 Ways to Make the Social Layer Pay

Duct Tape Marketing

5 Ways to Make the Social Layer Pay This content from: Duct Tape Marketing. As I continue to try to help small business owners and marketers embrace all things social, I’ve begun to talk about it in different terms. I think that is the best way to look at your social participation.

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Social Technology in HR and Recruiting by John Sumser: Get a Move On!

Grade A Entrepreneurs

I just finished reading The 2012 Index of Social Technology in HR and Recruiting , put together by John Sumser and the HR Examiner team. The report covers initial attempts in leveraging social media in the sourcing and recruiting industry. By Marylene Delbourg-Delphis.

Circus Social is a Singapore-based social marketing startup that even Ogilvy wants a piece of

The Next Web

Circus Social , which specializes in building social software to help brands and marketers, has been incubated in-house within Ogilvy for a year. Circus Social is now partly owned by Ogilvy, which has a minority stake in the company. Social marketing is not as easy as it seems.

Gignal Amplifies Events By Presenting Social Media Buzz In One Place


Founded in Denmark by Natasha Friis Saxberg , the start-up offers a social media billboard for events that presents all social buzz around the happening in one place (check-ins, tweets, comments, pictures and videos). Gignal's API is available too. Publicly launched in November 2010, Gignal so far enabled social media billboards for about 200 events, reaching approximated 400,000 people. Every social network is our competitor', admits Natasha.

If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

Does Apple win the hearts (yes, hearts ) of millions because of their obsession with design or because of their development APIs? Tags: How-To advertising branding lead-gen marketing positioning social media This is Part 5 of the 5-part series: 5 lessons from 150 startup pitches.

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What’s Wrong With the Twitter API via @orian

Mark Birch

What’s Wrong With the Twitter API via @orian : All the big Internet platforms create some level of API anxiety within their developer community. Recently Facebook got slammed at the worst of the API’s in a survey by Trove.

What Will Win in the 2nd Great Tech Boom

The Common Sense Web... An Entrepreneurs' Blog

Social media, location services, smartphones, tablets, local/SMB services, and other sectors are getting turned on their heads a bit -- and the uncertainty/disruption creates opportunity for investors. Think modernized traditional media (Mashable, ReadWriteWeb, Techcrunch, Huffington Post) but also the hundreds of thousands of applications on the iPhone and Android (Gowalla, 4sq), game publishers, daily deals providers (currently), apps like Pandora, etc.

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What if there isn’t another 10x?

A Smart Bear: Startups and Marketing for Geeks

What if Dropbox is just an awesome file-sharing and backup service but not a universal key/value storage API? What if Facebook can make $20b/yr in advertising, but since the teens and social media elite have left, it will never make $200b/yr?

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Building on Someone Else’s Railroad

Mark Birch

Like the real estate adage about location, API’s and platforms can be hugely important in gaining traction. LinkedIn however is no innocent victim, declaring an open API while making it impossible to leverage. Open API’s and platforms are as open as it is convenient for the provider.

Jobs at Orbotix

Feld Thoughts

Jobs API Boulder orbotixMy friends at Orbotix are hiring. Following is the list of open positions. If you fit the description, like playing with robots, want free beer all day, and live in Boulder, email them a note with a resume. - Game Designer : Are you passionate about gaming and have a deep understanding of game design and game mechanics?

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Brittleness comes from “One Thing”

A Smart Bear: Startups and Marketing for Geeks

Examples: A popular app drops to zero downloads after Apple builds it into iOS; A Microsoft Office add-on drops to zero sales after Microsoft builds that feature into Office; A Twitter utility breaks when Twitter removes functionality from their public API.

LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]


Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Mashable Infographics Prev Next How Are People Using Twitter? LinkedIn was curious, so the business social network decided to find out.

IZEA: Sponsored Social Media and so much more.

Florida Venture Blog

PPP has gone from being an unknown upstart in the summer of 2006, to the largest sponsored social media marketplace on the planet with over 80,000 bloggers and over 11,000 advertisers. About IZEA: IZEA is a next-generation, Web-based social media marketing company.

How to Earn Money as an eBay Affiliate

Blogtrepreneur | Entrepreneur Blog

Affiliate marketing is a great choice for entrepreneurs with a loyal online following, providing a great way to monetize a website or a social network. If you have more technical knowledge, you can create a more customizable experience for your visitors by using eBay’s API.

LinkedIn, Pusher and more offer their APIs to help EE explore future LTE apps at UK 4G hackathon

The Next Web

The EE 4G UK hackathon now has its API partners signed up and confirmed, paving the way for the start of the competition that the company hopes will spur the development of apps that make use of its 4G LTE network speeds.