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Is print more powerful than email marketing for a business?

The Startup Magazine

All around the world businesses are using email as one of their main focus areas for brand awareness and getting their product in front of consumers. Here, with Direct Letterbox Marketing, which offers a leaflet distribution service, we look at how you can reap the rewards of correct marketing. Communication is key.

Email 101
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[Infographic] Five Of The Top Email Mistakes That Will Send You To The Spam Folder

YoungUpstarts

Direct marketing is still a widely accepted and efficient way of engaging with sales prospects, but there are right ways and wrong ways to send a prospecting email to your audience. In addition, having emails sent from unauthenticated sender IDs also result in ISPs relegating your email into the spam folder.

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Understanding the Digital Mail Room: How to Increase Your Direct Marketing Results

Up and Running

Direct mail marketing efforts usually involve a physical promotional document, such as postcards doubling as direct mail coupons , mailed to a pre-determined database of mailing addresses. Combining a direct mail marketing piece with a digital marketing campaign is a good 1-2 marketing punch for many SMBs.

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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Other publishers had similar issues , as Taneth Evans , Head of Audience Development at The Times in London, detailed: There were too many flaws with the model to participate, so the business opted out. Metering does allow sites to segment users who hit your paywall—a key audience for conversion optimization.

SEO 122
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Ecommerce Email Marketing: How to Increase Conversions

ConversionXL

As an ecommerce site, you likely send emails regularly. Black Friday emails, Valentine’s Day emails, BOGO emails, confirmation emails , thank you emails, reminder emails…the list is endless. Generating revenue via email marketing requires strategy. Promotional emails.

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Demand Generation vs. Lead Generation: Integrating To Drive Growth

ConversionXL

Take Omnisend , an email marketing, SMS, and automation platform for ecommerce sellers. Their podcast features interviews with industry experts (leveraging their guests’ audiences). It dives into highly relevant topics, like reducing cart abandonment rates through automated email sequences.

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7 Easy and Effective Customer Segments to Target in Facebook Ads

ConversionXL

This article will outline some of the lowest hanging fruit in terms of audience targeting. Why Facebook Custom Audiences Is The First Step. On the surface, Facebook campaigns have 3 components: Audiences. Offer a message that speaks directly to each audience. Facebook’s Custom Audiences feature has many options.

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