The Best Cold-Emailing Tools For Startups

YoungUpstarts

Cold emailing is a challenge, and anyone’s who’s tried email outreach as part of their marketing strategy knows this well. With that being said, cold emailing can be effective. For a lot of startups, a few cold emails have made a world of difference in a multitude of ways.

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Best Practices When Video And Email Cross Paths

YoungUpstarts

While programs with exciting new features pop up on a weekly basis, existing tools like email are playing catch-up to the video revolution. How can we ensure our video will reach the widest intended audience? The video is the key to your email, the reason you?re

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How to Use CRM for Audience Segmentation

Duct Tape Marketing

How to Use CRM for Audience Segmentation written by John Jantsch read more at Duct Tape Marketing. When you’re running a successful business with hundreds or thousands of customers, though, it is impossible to make your audience feel special if everyone is getting the exact same messaging. That’s where audience segmentation comes in. Today we’re going to take a closer look at audience segmentation: What it is, how to do it, and why it matters for your business.

10 Questions to Help You Figure Out Where Your Audience Gets Their Information

YoungUpstarts

Developing and deploying content in a way that’s consistent with how your audience finds their information is an important step in increasing your content marketing ROI. Examples of this might be email lists or authority websites that you visit in a specific niche.

Business Plan Writers - Know Your Audience

Startup Professionals Musings

you still have to write the plan for a particular audience. So what writing styles should you use for these very different audiences? Conversely, you may want to keep the fundamentals of the plan, but focus on a different audience.

Weekly Brand Inspiration: Crate & Barrel Email Journeys

Brandanew

If you’re on our email list , you already got our postcard last week. This week we cover brand email journeys. Brand Inspiration: Crate & Barrel’s Email Journeys. Target audience : New home owners, or customers who have recently moved into a new home.

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5 Tips For Creating A Black Friday Email Marketing Campaign

YoungUpstarts

What’s great about this unique shopping extravaganza is that, no matter what type of business you run – startup or corporation, e-commerce or brick and mortar – you’ll be able to set sales that appeal to your target audience. Email Copy. Your email copy should be concise.

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Email Marketing Tips for Improving Click Through Rates

Brandanew

Email marketing is still among the strongest ways to get the message across to customers and prospective clients. Having a targeted audience of e-mail subscribers is crucial for your email marketing strategy. Email Marketing Tips For Improving Click Through Rates.

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How to Build Trust With Your Audience

Duct Tape Marketing

How to Build Trust With Your Audience written by John Jantsch read more at Duct Tape Marketing. Know your audience. A few ways to get to know your audience include: Reading past emails with customers and identify trends.

3 Critical Ways To Make Your Marketing Emails More Effective

YoungUpstarts

That is to actually let your audience know about this. But how should you reach out to your audience and tell them about the campaign you’re running? In fact, 81% of marketers use email marketing. From the television to social media, to our email inboxes, and beyond.

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4 Ways To Increase Your Email Click Rates

YoungUpstarts

Email marketing is a great way to connect with your customers, increase your online presence and drive traffic to your website. However, email marketing is no walk in the park and often business owners feel forced to settle with a good open rate, but a distinct lack of click-throughs.

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Making Your Marketing Strategy Optimized For Foreign Audiences

YoungUpstarts

You can reach a far wider audience without having to spend a fortune or commit lots of time. This is turn will improve the chances of your content reaching a global audience. These days, thanks to modern technology, businesses are able to compete on a global basis with far greater ease.

Custom Email And Your Brand Or Business: Why It’s Important

YoungUpstarts

Which electrical service would you choose to go to for your house electrical problems given the following email addresses: info@primeelectricaustralia.com or powerzap44@gmail.com? Moreover, using multiple email addresses for different parts of your business (e.g., Let’s do a quick test.

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[Infographic] Five Of The Top Email Mistakes That Will Send You To The Spam Folder

YoungUpstarts

Direct marketing is still a widely accepted and efficient way of engaging with sales prospects, but there are right ways and wrong ways to send a prospecting email to your audience. Even something as simple as having broken links in your email can condemn it.

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6 Things Startup Businesses Can Do To Increase Their Instagram Audience

YoungUpstarts

If your account is doing well, you are making frequent posts, but you may have a difficult time finding your audience. Much like any new account on a social media platform, it takes time to grow your audience. Add your Instagram link as part of your email signature.

5 Ways To Earn Better ROI From Email

YoungUpstarts

It also includes email marketing. Some companies opt to forgo email marketing because they don’t want to be considered spam mail or flood their customers’/clients’ inboxes with advertisements. Check out the following five ways you can earn better ROI from email: 1.

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The Best Free Email Marketing Tool for Startups and Small Businesses

Up and Running

No matter what stage your business is in, there is one thing you can do for free that will build your market and help you grow: email marketing. An in-house email list is one of your business’s most important marketing assets. See Also: How and Why to Collect Customer Email Addresses.

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5 Ways to Supercharge Your Custom Audience

Duct Tape Marketing

5 Ways to Supercharge Your Custom Audience written by Guest Post read more at Duct Tape Marketing. If you don’t upload a custom audience to your Facebook ads, pack your bags, leave, and forget about Facebook advertising. What Is a Custom Audience?

Proof That Your Audience Is Online

VC Cafe

Let me guess -- you are reading this article because you doubt your audience is online? We feel delighted when customer service representatives instantaneously respond to our questions and challenges with an email or a tweet. Yes, Your Audience Is Online.

How To Get Your Audience Involved With Pinterest

YoungUpstarts

The best way to use Pinterest for your business is to get your audience involved. First take a look at both your target audience and Pinterest’s users as a whole. So your goal is to attract that Pinterest population from your audience group.

14 List Building Hacks to Grow Your Email Database Fast

ConversionXL

Email marketing is one of the fastest ways to drive sales of any online channel. But the biggest challenge most businesses face is they don’t have an email database (which I’ll interchangeably refer to as a ‘list’) big enough to see the benefits of email. Here’s the email….

Post-Purchase Emails: How to Boost Retention and LTV

ConversionXL

And that is where carefully crafted post-purchase emails come in. The ROI of Post-Purchase Emails. Of course, an incidental benefit from well-designed post-purchase emails is a boost to customer satisfaction and sales. million follow-up emails and 24.5

Challenges of Growing a Plastic Surgery Practice

The Startup Magazine

If you do this right, the result will be a success and the target audience will take you into account when choosing a respecting healthcare company. Email marketing campaigns. Many healthcare providers prefer to talk to their patients via email, or directly in person.

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5 Ways To Increase Facebook Ad Reach using Custom Audiences

Duct Tape Marketing

5 Ways To Increase Facebook Ad Reach using Custom Audiences written by Guest Post read more at Duct Tape Marketing. No matter what type of business you’re running, Facebook has an audience for you. Custom Audiences is one such amazing targeting feature.

7 Tips that Will Make Your Welcome Emails Awesome

crowdSPRING Blog

And, in our digital age, we often make our first impressions via email. Did you know that welcome emails are more impactful than virtually any other type of promotional email? A welsome email is the first exchange betwen your business and a new customer or prospect.

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Building an audience for first-time entrepreneurs

Hippoland

Yesterday, I wrote about my failure to attract an audience at my last startup Parrotview. Building an audience is hard and is a full-time job. This is really hard work, and it takes a while to build an audience with a blog. But it was a great way to get our first audience.

Andrew Chen: Growing renewable audiences

Startup Lessons Learned

Lessons Learned by Eric Ries Friday, September 12, 2008 Andrew Chen: Growing renewable audiences Growing renewable audiences (a talk at O’Reilly Alphatech Ventures) | Futuristic Play by @Andrew_Chen Non-sustainable: In fact, I’ll describe press and blog traffic as “fool’s gold&# because of the associated emotions that it brings. These are things that if you get right, you can optimize your way into a big, sustainable audience.

It’s A Numbers Game: The Little-Known Email Marketing Metrics You Should Be Paying Attention To

YoungUpstarts

When it comes to analyzing your email marketing campaigns, there are the standard statistics that everyone pays attention to like clicks, opens, and unsubscribes. These are of course valuable insights, but the true beauty of email marketing analysis comes from the lesser-known data.

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The New Way To Collect Email Addresses

Mike Michalowicz

As a little history primer, the problem OnSpot Social is fixing online collection of data – folks who share their email address, often in exchange for a free offer. Collecting email addresses or Facebook Likes is just a start. What’s one thing all entrepreneurs need? Clients.

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The Advanced Guide to Promotional Emails That Convert

ConversionXL

Email makes the world go around, right? No matter how many times you read about “the death of email”, it remains paramount in the online world. Are all emails created equal? Promotional emails get a bad rap, but when they work, they really work. Upgrade Emails.

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Email Subject Lines: 8 Principles for Improved Open Rates

ConversionXL

There’s no such thing as a perfect email subject line. However, you can follow these principles, which will guide you closer to writing email subject lines that are perfect for your audience. If you’re sending emails, you should be testing your subject lines.

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Tips for Researching Your Audience to Improve Blog Posts

Up and Running

If you own a blog and visitors are showing up, however, you have access to a far greater number of resources to help you find out what your audience wants so you can provide more of it. You can do this through surveys on your site or by sending them direct emails.

8 Email Segmentation Examples That Can Boost Conversions

ConversionXL

You finally decide to invest the time and money into building an email list. Tons of articles explain the importance of email marketing for your business, but you continue to fail at achieving results. So what are all the other successful email marketers doing that you’re not?

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How to Use eCommerce Email Marketing to Increase Conversions

ConversionXL

As an eCommerce site, you likely send emails regularly. Black Friday emails, Valentine’s Day emails, BOGO emails, confirmation emails, thank you emails, reminder emails… the list is endless. How Important Is Email Marketing in eCommerce?

How To Write “Compelling” Copy When You Don’t Have An Audience.

ConversionXL

The key is to find the words that tap into those instinctual needs of your target audience and place them where they will be seen. For example, the company GrooveHQ took advantage of using it’s welcome email to trial customers to ask why they signed up.

Lean Marketing Tips: Blogging to Build Audience and Drive Traffic

crowdSPRING Blog

We write for ourselves, but we also write with our audience of users in mind: small businesses, entrepreneurs, startup folk, and creative types. Search is important when building an audience for your blog, but social media even more so.

Building an audience for first-time entrepreneurs

Hippoland

Yesterday, I wrote about my failure to attract an audience at my last startup Parrotview. Building an audience is hard and is a full-time job. This is really hard work, and it takes a while to build an audience with a blog. But it was a great way to get our first audience.

Email open rates: Your best marketing test

Berkonomics

A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. Experian looked at three hundred brands and 21 billion emails – a few more than you or I have as a resource for our marketing intelligence.

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6 Smart Ways to Capture Emails

ConversionXL

Email lists are key assets for any company. Growing your email list starts with a great lead magnet – without it no tactic mentioned here will work. You should also have a kickass email capture form – here’s how to design a good one.

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Growing Your Business with Email Marketing Templates

Duct Tape Marketing

Growing Your Business with Email Marketing Templates written by Guest Post read more at Duct Tape Marketing. By the end of this article, you will be able to write a killer email template that will get your contacts opening your emails in a heartbeat. The Initial Email.

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Lean Marketing Tips: Increasing Lifetime Value With Email Campaigns

crowdSPRING Blog

Having said that, wow do I hate receiving junk in my work email. Like most of us, I have multiple email accounts: work, personal, personal number two, and junk. Here are 5 best practices to consider as you launch your own email campaigns. Know your audience.

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Proof Email Marketing Converts Leads Into Customers

Duct Tape Marketing

Proof Email Marketing Converts Leads Into Customers written by Guest Post read more at Duct Tape Marketing. Someone signed up for your newsletter, clicked on a call-to-action, opened an email, visited your website, filled out a form or downloaded an ebook…. Use email automation.

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EMaaS: How Email Marketing Can Be Your Agency’s Most Profitable Service

Duct Tape Marketing

EMaaS: How Email Marketing Can Be Your Agency’s Most Profitable Service written by John Jantsch read more at Duct Tape Marketing. Here’s just a sampling of the many reasons I’m bullish on email. Email is also relatively cheap in terms of time cost.

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