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SEM

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

SEPTEMBER 22, 2008

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For example, its always nice to have someone constantly optimizing your SEM accounts, driving down your CPA. But its not really viral growth, even when its exponential.

San Francisco CPA SEM CTO Hire

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

NOVEMBER 7, 2008

Dont worry about selecting particularly good keywords, if youre new to SEM. SEM only gets at one segment of users, and for a brand new product, you presumably need some skill at marketing in general and adsense in particular to get any useful info. Just put in your credit card. Just load them all in and choose a low cost-per-click.

Demand

Demand San Francisco Lean Continuous Deployment

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Lessons Learned: Just-In-Time Scalability

Startup Lessons Learned

SEPTEMBER 2, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Continuous Deployment Agile Lean

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Smarticus — 10 things you could be doing to your code right now

Startup Lessons Learned

SEPTEMBER 10, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

Software Review

Software Review San Francisco Technical Review Continuous Deployment

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Lessons Learned: The lean startup

Startup Lessons Learned

SEPTEMBER 15, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

Lean

Lean San Francisco Startup Continuous Deployment

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Andrew Chen: Growing renewable audiences

Startup Lessons Learned

SEPTEMBER 12, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

Audience San Francisco Continuous Deployment Lean

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Marc Prensky's Weblog: Cell Phones in Class

Startup Lessons Learned

SEPTEMBER 10, 2008

Apparently a school in Australia has taken his suggestion, and you can read all about it at Marc Prenskys Weblog: Cell Phones in Class -- A Huge Breakthrough. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

San Francisco Continuous Deployment DC Lean

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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

SEPTEMBER 13, 2008

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing.

SEM

SEM San Francisco Lean Continuous Deployment

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

SEPTEMBER 7, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

Customer Development

Customer Development Engineer San Francisco Developer

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Lessons Learned: Ideas. Code. Data. Implement. Measure. Learn

Startup Lessons Learned

SEPTEMBER 2, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Continuous Deployment Lean DC

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On deployment

Startup Lessons Learned

SEPTEMBER 2, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Continuous Deployment Lean DC

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Lessons Learned: Test-Driven Development as andon cord

Startup Lessons Learned

SEPTEMBER 1, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Developer Continuous Deployment DC

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How to listen to customers, and not just the loud people

Startup Lessons Learned

SEPTEMBER 14, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Customer Lean Continuous Deployment

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Lessons Learned: Lo, my 5 subscribers, who are you?

Startup Lessons Learned

SEPTEMBER 18, 2008

I originally thought I might get some development process tips (I manage developers), but I find that Im really enjoying your business tips (SEM, listening to customers, etc.). Like gmlk, I usually subscribe the first time I find something useful. Your posts are well-written with a good overview as well as concrete tips. More of the same.

San Francisco Lean Continuous Deployment DC

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How to Usability Test your Site for Free

Startup Lessons Learned

SEPTEMBER 16, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Continuous Deployment Lean DC

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Lessons Learned: Greasemonkey compiler

Startup Lessons Learned

SEPTEMBER 6, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Continuous Deployment Lean DC

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Seth Godin: How often should you publish?

Startup Lessons Learned

SEPTEMBER 10, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Continuous Deployment Lean DC

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Not crossing the chasm

Startup Lessons Learned

SEPTEMBER 2, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Continuous Deployment Lean DC

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Waves of technology platforms

Startup Lessons Learned

SEPTEMBER 8, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Technology Continuous Deployment Lean

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Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

SEPTEMBER 30, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

CTO

CTO Fractional CTO CTO Hire Technical Review

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

SEPTEMBER 15, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Lean Technical Review Continuous Deployment

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Lessons Learned: A new version of the Joel Test (draft)

Startup Lessons Learned

SEPTEMBER 10, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

Software Review

Software Review Technical Review San Francisco Continuous Deployment

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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

OCTOBER 7, 2008

On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. If and when a good SEM solution shows up for iPhone, you may be able to use it to artificially drive your app into the Top 25, as a one-time event. Or if your lifetime value is high enough, you can just keep spending on SEM.

San Francisco Lean Retention SEM

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How to get distribution advantage on the iPhone

Startup Lessons Learned

SEPTEMBER 18, 2008

If you sell an online service that solves a defined problem, you can compete in SEO or SEM. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Startup Lessons Learned - the Conference (April 23.

Distribution San Francisco Lean Continuous Deployment

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16 Powerful Tools and Services to Help Non-Marketers Grow Their Business

crowdSPRING Blog

JULY 24, 2018

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. Crowdspring’s 210,000+ designers from Australia to Zimbabwe, and everywhere in between, are standing by to help you. Search marketing.

Social Media Marketing Analytics Audience

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16 Powerful Tools and Services to Help Non-Marketers Grow Their Business

crowdSPRING Blog

JULY 24, 2018

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. Crowdspring’s 210,000+ designers from Australia to Zimbabwe, and everywhere in between, are standing by to help you. Search marketing.

Social Media Marketing Analytics Audience

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Lessons Learned: Don't launch

Startup Lessons Learned

MARCH 13, 2009

Start with a five-dollar-a-day SEM campaign. the most sensible SEM advice Ive read - discussed in the context of a real situation. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Dont scale.

San Francisco PR Lean Early Stage

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Lessons Learned: Throwing away working code

Startup Lessons Learned

FEBRUARY 28, 2009

Ive told the story of how this desperation turned us on to Google AdWords in SEM on five dollars a day. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Pretty soon we ran out of friends.

San Francisco Continuous Deployment Lean DC

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Lessons Learned: Great open source scalability tools from Danga

Startup Lessons Learned

SEPTEMBER 5, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

Open Source San Francisco Continuous Deployment Lean

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Lessons Learned: The lean startup comes to Stanford

Startup Lessons Learned

SEPTEMBER 28, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

Lean

Lean San Francisco Continuous Deployment Startup

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Thoughts on scientific product development

Startup Lessons Learned

SEPTEMBER 22, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

Product Development

Product Development Developer San Francisco Product

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Lessons Learned: Q&A with an actual reader

Startup Lessons Learned

SEPTEMBER 29, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco Lean Continuous Deployment DC

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You don't need as many tools as you think

Startup Lessons Learned

SEPTEMBER 22, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. The new startup arms race (for Huffington Post) For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.

San Francisco SCRUM Lean Continuous Deployment