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Pitch Deck Month: The “Where Are You Going?” Slide

View from Seed

Depending on the composition of the founding team, you might or might not have near-term holes in certain functions at the exec level – e.g. you’ll most likely need to bring on a CTO/VP of Engineering shortly after the seed round if you don’t have a technical co-founder.

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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

While its B2B social media team was attracting large audiences in its market, it failed to engage them because it lacked credible, regularly refreshed content. It’s a little like hawking a ‘get rich quick in real estate’ scheme at a TED conference. Wrong message, wrong audience.

Customer 154
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Product Manager Entrepreneur Mark Geller

SoCal CTO

It was also beneficial because I got some good experience with both B2B and B2C business models. to work on an entertainment-related technology project and have stayed ever since. Tell Rod about the LA CTO Forum. After BITSource was successfully acquired, I moved to L.A. He sounds like he'd be a good member.

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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

Initially, we promoted it to a list that we’d already developed through Website Grader, the free app our CTO Dharmesh Shah had built before we even had a product. It’s so important to line up the type of marketer and leadership that fits the business model, the product, or even the founder’s philosophy or early attempts at marketing.

Marketing 120
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Product-Led Growth (PLG) For Startups

Mucker Lab

Are there types of companies, market segments, industries, or business models where PLG does not make sense? Hila Qu: I love when people think about the user journey because sometimes it's not thought about enough in B2B because it’s complicated. Sometimes the buyer is just too busy. Hila is a mentor with Mucker Capital.

Product 78
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Essential Startup Funding Tips from 8 Seasoned Investors

mashable.com

Ted Serbinski: Angel investor Ted Serbinski sold his startup MothersClick to Lifetime in 2008 and joined the cable network as CTO of the ParentsClick Network. Craig is currently the CEO and founder of stealth-ish startup BetterWorks. Getting Vaynerchuk to invest in your startup is more complicated than impressing him with a big idea.

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The Entrepreneur’s Essentials #18: The strength of natural network effects

Austin Startup

Yesterday I was having a discussion with one of our executives on the strength of network effects inherent in the data.world business model. This led to a far ranging strategic discussion that got us both really excited about the huge potential of our business. It is one of the key ingredients we look for.