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How To Leverage The Reciprocity Principle On LinkedIn For Your B2B

The Startup Magazine

LinkedIn is among the most trusted social media platforms in the US, making it one of the best platforms for B2B marketers hoping to find great leads. The post How To Leverage The Reciprocity Principle On LinkedIn For Your B2B appeared first on The Startup Magazine. It could be anything.

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Shattering The Mold: Unleashing the Creator Economy in B2B Marketing

Duct Tape Marketing

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

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Confronting A Radically New B2B Marketplace: The Storytelling Secret That Will Rock Your Result

YoungUpstarts

They get data from traditional sources, such as analysts and industry publications, but they’re also connected with social media, peer networks and review sites. By delivering a new story centered on the concept of “modern malware risk,” the company re-launched with an integrated campaign themed around “Modern Malware Exposed.”

B2B 130
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B2B Marketing: 3 Tips That Will Guarantee Your Breakthrough On Instagram

YoungUpstarts

Instagram offers a unique yet useful platform in looking for solid opportunities for any B2B marketing campaign. The post B2B Marketing: 3 Tips That Will Guarantee Your Breakthrough On Instagram appeared first on Young Upstarts.

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How to Optimize Your Event Marketing Campaigns: Before, During and After Events

Duct Tape Marketing

How to Optimize Your Event Marketing Campaigns: Before, During and After Events written by Guest Post read more at Duct Tape Marketing. Alon Alroy, CMO of Bizzabo, explains how event marketers can measure and optimize their event marketing campaigns before during and after the event process. They aren’t the only ones.

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The growth of B2B video marketing. Facebook, Twitter, and Snapchat have thus far dominated the market in video ad spend on social media. But LinkedIn owns the lucrative B2B audience. Image source ).

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Twitter Link Roundup #158 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Inside the IPO pipeline: It’s all B2B, all of the time | GeekWire – [link]. Six Social Media Trends for 2012 David Armano |Harvard Business Review – [link].