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Why You Should Be Doing Product Discovery

YoungUpstarts

In doing so, it then ensures you will deliver an MVP that not only captures your market but saves you time and money in the long run by not building features that don’t appeal to your target customer or are not necessary for early-stage launch. How is it done? What is their size, industry and location?

Product 264
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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

We’ve seen some modest progress in people upgrading from Excel to Google Sheets; use of some CRM; and a cloud-based storage service. In venture capital in particular, early-stage companies are often operating in frontier industries, where the rules are unpredictable and conventional analytic frameworks may be misleading.

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Cornerstone OnDemand CEO Adam Miller shares how he built a $2 billion cloud startup from LA

The Next Web

When cloud services company Cornerstone OnDemand got its start in Los Angeles in 1999, the odds were against it. Improbably, founder and CEO Adam Miller and his partners soldiered on to eventually build a $2 billion+ cloud company. Three months after getting up and running, the tech bubble burst and all the money dried up.

Cloud 118
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Ask a New Investor: Pedro Sorrentino of FundersClub

Hippoland

About Pedro (from his personal website pedrosorren.com & his words): Pedro Sorrentino is a Venture Associate at FundersClub, focused on early stage and series-A investments. Personally, I am a fan of B2B SaaS, B2B or B2B2C marketplaces, API-based companies or interesting chatbots businesses.

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Conversocial: A case study in thought leadership based marketing

The Equity Kicker

For those of you that don’t know Conversocial is a cloud based service used by brands and retailers to manage and engage with their customers on social media. Coverage in the quality press can be featured in sales and marketing materials and does a lot for the credibility of B2B companies. Related articles.

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How can startups engage Amazon and AWS

VC Cafe

After covering Google startup outreach and support (from first hand experience), today I’m happy to add Amazon and AWS, by looking into the variety of ways startups can engage with the commerce and cloud giant. The information in this post was provided and fact checked by AWS managers Moran Nir and Jonno Southam.

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New Web Order - Finding a Technical Co-Founder

nikcub.appspot.com

Partnerships - B2B business development work can commence before you have a product. These three roles are critical in an early-stage company, so if a non-technical co-founder can bring two of them to a startup while also being able to bridge the communications to technical people, you will be in a much better position.