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5 Ways AI’s Role In Sales Might Surprise You

YoungUpstarts

Sales isn’t exempt from this recent growth, either. AI tools are currently transforming the world of B2B sales, and some of the unique ways AI can streamline your sales process might surprise you. Shortening the sales cycle. Shrink the sales cycle with Absolutdata.

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The growth of B2B video marketing. The growth also outpaced their forecast from the prior year, which suggested that video would reach 17% of digital ad spend by 2021.). But LinkedIn owns the lucrative B2B audience.

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7 Approaches To Help You Generate More Referrals

Duct Tape Marketing

And then finally, I think most businesses, particularly in the B2B world, uh, can and should create what I call a referral mastermind. I think the financial planner who teaches his B2B clients, how to generate a business is going to actually be the recipient of a ton of referrals. And certainly shortens the sales cycle.

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CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

Create a revenue forecast before you even run the experiment. You can forecast what you think your forecast + seasonal curves will look like. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Who is the B2B buyer? Image Credit.