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Rob Stevens & Rob Go B2B GTM AMA Recap

View from Seed

Stevens has held roles across verticals such as head of sales, marketing, product, and professional services at five startups over twenty years. He has experience in B2B, supply chain, robotics, SaaS, and IoT spaces. Have them focus on retention and growth in your existing accounts that have seen success.

B2B 156
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The #1 thing successful founders think about for their next startups

Hippoland

Or second time founders focus on lucrative verticals that pay more per eyeball or focus on ad formats that pay more (such as email newsletter sponsorships). You will use your fridge for a decade or more so the retention here is high. 2) B2B startups have high margins. B2B companies can have great unit economics.

Founder 48
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The #1 thing successful founders think about for their next startups

Hippoland

Or second time founders focus on lucrative verticals that pay more per eyeball or focus on ad formats that pay more (such as email newsletter sponsorships). You will use your fridge for a decade or more so the retention here is high. 2) B2B startups have high margins. B2B companies can have great unit economics.

Founder 48
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How do seed investors benchmark startups?

Hippoland

Companies in this category include companies like Twitter, Facebook, Instagram, Pinterest, Snapchat, etc… These are all companies that need a TON of users, great retention and engagement and continued-fast-growth of user adoption in order to later make money off ad revenue. But, you need to be growing FAST.

Startup 48
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The Modern Approach To Account Based Marketing

ConversionXL

If you’re selling B2B, you know it’s a wide and competitive market. Sorry, but ABM is not B2B, nor is it right for all markets, business models, or companies (just like every company should not be running freemium aka PLG for acquisition.) They won’t magically show up at your doorstep and sign a $100K cheque.

IP 98
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Optimizing Your Agency For Profitability

Duct Tape Marketing

So if you can imagine you have a vertical access on that access, you have high value at the top. So are you a graphic designer or are you a graphic design firm that specializes in helping B2B SaaS companies communicate visually like through their complicated data systems for enterprise customers like same service, graphic design.

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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford.

B2B 42