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A Behind-the-Scenes Look at Our Recent Seed-Stage VC Investments

View from Seed

We’ve been remarkably consistent on this dimension as well: five of the recent 13 investments were B2C, five were B2B, and three you could categorize as B2B2C. A few themes which have emerged from our 13 most recent investments: CONSUMER (B2C). Physical-World Ecommerce. Step-Function Ad Tech.

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How These Brothers Went from Hip-Hop Duo to Transforming the World of B2B Sales

ReadWriteStart

Think of everything that’s happened in the B2C buying process in the last 20 years… buying insurance, a trip abroad, or a new car. You can’t replicate a frictionless B2C experience using home-grown tools. . Q: How will B2B sales evolve in the future? . There’s no way email, Slack, conference calls, and shared docs are going to cut it.

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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

This is often B2C because the value is in quantity of customers, and there’s 100x more consumers than businesses. $1/mo This can be a surprisingly difficult zone to become profitable in, because the sales and marketing motions and engineering costs are the same as for much larger sales, but without the attendant revenue.

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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] Are B2B communities B2C? But I've also people seeing people come from teaching engineering roles. [2:50] Do the people who join a community intend on engaging with many members or is it really because of the way the technology works? [3:59]

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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Search engine optimization, paid search, social media channels, online stores, and even pop-up spots are examples of practical omnichannel usage. In 2023, personalization will remain a critical aspect of e-commerce trends, whether you are B2B or B2C. Honest reviews from opinion leaders build brand awareness, even for small brands.

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Guide to Create an Uber for Courier App

ReadWriteStart

Business to Consumer (B2C) – It is the most common type of business model. Tactics like influencer marketing, organizing business events, publishing press releases, and search engine optimization (SEO) must be implemented. Various business models in an on-demand courier delivery app.

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A Quick Primer on B2B Conversion Optimization

ConversionXL

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? Conversion optimization is a little different if you’re in B2B.

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