Rembrandt Communications

DECEMBER 2, 2015

Stop the madness and focus on what works with your B2B and B2C content strategy You are running around like a crazy person trying to shop, decorate, clean, prepare for guests, pack, wrap, ship gifts… the list goes on. And this doesn’t include all of the things you need to finish at work before you […]. The post Crazy Holiday Schedule?

B2C 100

B2C PR B2B Marketing 100

Occam's Razor

NOVEMBER 13, 2009

The best WA report, segmentation, site search, SEO & PPC analysis, email, rich media, cookies, data sampling. When people think of web analytics everything they think about is chapter 4, and yet you'll find so many yummy treats here. I am out of breath! Chapter 5 The Key to Glory: Measuring Success. Glory will be yours!!

Analytics 71

Analytics Web Technical Review Metrics 71

Entrepreneurs-Journey.com by Yaro Starak

JUNE 9, 2011

B2C (business-to-consumer) marketing is done via repetition, repetition and more repetition. Most Internet companies that have SEO real estate are not going anywhere. SEO real estate is forever, nobody just walks away from it, and you can only take up 10% – 20% of the front page of various Google results.

Oklahoma 76

Oklahoma Stock B2C PPC 76

Occam's Razor

JULY 22, 2013

If I'm doing SEO for keyword cluster xyz, what am I really solving for? Ditto for PPC, your affiliate links (all likely in the Do stage), and your email marketing programs. They'll lead you to these discussions… Why is it that PPC is only targeted to people who are looking to buy right now when there are 14.6

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

FEBRUARY 3, 2017

According to the benchmark report, most affiliates work in the B2C space (79.45%). Here are the most popular methods, according to the benchmark report… SEO – 66.14%. PPC – 29.88%. For example, the offer can’t be promoted via email or PPC. Still, they are active in the B2B space as well (20.55%).

Affiliate 48

Affiliate Programming Marketing PPC 48

ConversionXL

NOVEMBER 6, 2015

PPC, SEO, IT, brand, etc.) PPC campaign management for excluding/adding keywords or ad placement.) So you start a PPC campaign to drive paid traffic to the site. You stop the PPC campaign and implement the winner, but you don’t see the 30% improvement in your sales. Pro Tip: Do this with your campaign team (e.g.

PPC 48

PPC Software Review Technical Review Campaign 48

Rembrandt Communications

MARCH 6, 2015

The post B2C and B2B Content Marketing Tips – Is Your Copy Just Sitting There? appeared first on Boost sales with BtoB Content Strategy, SEO and PR here. But […].

B2C 100

B2C B2B PPC PR 100

Rembrandt Communications

JANUARY 31, 2017

You could be wasting more valuable resources than you think. In the past few weeks, numerous people in my life have been diagnosed with cancer and other illnesses, had hospital visits and even died. It’s just a reminder that no matter your age, no matter how healthy you are and no matter how “good” things […].

Marketing 100

Marketing PR Sales B2C 100

Occam's Razor

FEBRUARY 20, 2012

Competition (who comes up first consistently, ppc and organic). No business, B2C or B2B or here2there, can exist without a robust YouTube strategy. Things that might hinder SEO. These and other such small things are both a task list and a sign of how savvy the company is when it comes to SEO. I make a note of: 1.

Web 138

Web Analytics Technical Review Affiliate 138

ConversionXL

JULY 9, 2015

The strongest conversions have started even before a customer lands on your site, through strategic SEO practices and targeted inbound marketing. A side note: your paid traffic should be highly qualified (assuming you are employing a proper PPC campaign), but can also result in a potentially high customer acquisition cost (CAC).

Analytics 48

Analytics Conversion Software Review Email 48

Occam's Razor

MAY 20, 2013

At ZQI U, a vast number of students enroll into online-only courses (just like our analytics, PPC, mobile, and SEO Master Certification students at my awesome Market Motive ). I was working with a company that runs a private college type system. Let's call them ZQI University.

Analytics 139

Analytics Aggregator Channel B2B 139

Hearpreneur

DECEMBER 15, 2017

We were witnessing, firsthand, the dramatic shifts in B2C e-commerce, and the resulting incredible experiences and benefits brands were delivering their retail consumers. The differences between B2C and B2B within the same brands were staggering!

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

ConversionXL

MAY 27, 2020

This all might look like an easy, stress-free way of acquiring links, but let me use one of the phrases SEOs like the most: ”It depends!”. B2B copywriting almost always requires more skill and time compared to B2C. For instance, here’s a post comparing PPC vs. SEO for startup marketing.

B2B 142

B2B Social Media Email Campaign 142

ConversionXL

OCTOBER 30, 2021

Generating awareness through SEO. SEO can be used to raise awareness through guest posting , too. . Generating awareness through PPC. To build awareness through PPC , it’s best to focus on high-intent traffic and carry this strategy into the consideration stage. social media, email, paid ads, SEO, etc.)

Customer 140

Customer Marketing Social Media CPA 140

ConversionXL

APRIL 12, 2017

E.g. Message match / headline match from PPC ad to landing page. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Great CRO, like great SEO, can long-term be bad for the customer. Preferences, intents, etc. change based on location and culture. Image Credit.

San Antonio 86

San Antonio Metrics B2B Analytics 86