Trending Sources

B2C and B2B Content Marketing Tips – Is Your Copy Just Sitting There?

Rembrandt Communications

The post B2C and B2B Content Marketing Tips – Is Your Copy Just Sitting There? appeared first on Boost sales with BtoB Content Strategy, SEO and PR here. It’s time for a content strategy that produces actual results! You write weekly blogs to share your insight and post regularly on Twitter, Facebook, LinkedIn, Pinterest, and more.

B2C 36

4 Local SEO Tips For 2016

Duct Tape Marketing

4 Local SEO Tips For 2016 written by Alex Boyer read more at Duct Tape Marketing. The Top 4 Tips for Local SEO in 2016. Ray L.

SEO 42

The False Dichotomy of B2C and B2B

Venture Chronicles

Ray Wang wrote a summary of CRM Evolution that I found particularly interesting, and one point in particular resonated with me because it aligns to something I have been talking about at Get Satisfaction for a while now… B2B and B2C distinctions are dead. B2C and B2B is dead. It doesn’t make sense.

How’s Your DIY Marketing Going?

Rembrandt Communications

You could be wasting more valuable resources than you think. The post How’s Your DIY Marketing Going?

Web 2

How to Optimize Videos for Conversions

ConversionXL

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. 55% do so daily.

7 Content Marketing Goals For 2016 That You Can Set For Your Brand

Brandanew

f) SEO ranking. Think beyond generic SEO. SEO has changed. This is a field that is evolving and changing fast. e) Direct sales.

How To Suck At Social Media: An Indispensable Guide For Businesses

Occam's Razor

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. With 1.6

Why Do B2B Companies Need To Prioritize Social Media

Brandanew

He is an active freelance writer and his other interests include organic SEO and growth hacking. . . “You need to be where your customers are!”

7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. B2C Email Marketing.

Crazy Holiday Schedule? Your Content Marketing Doesn’t Need to Be!

Rembrandt Communications

And this doesn’t include all of the things you need to finish at work before you […]. The post Crazy Holiday Schedule?

Web 2

10 Tips For A Successful Startup Job Search

OnStartups

Instead, I want to build on my inbound B2B marketing experience with B2C marketing skills. Startup job searches are hard. Resist it!

Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

We started with a general webinar about how to turn your website into a marketing machine, then we went on to SEO, then blogging, then social media.

Top Marketing Strategies for a New Business

Blogtrepreneur | Entrepreneur Blog

Most new businesses and startups don't have the time or capital to gamble on marketing strategies which might not work. Or even nearly-free. Business

Leveraging Social Media and Search Marketing to Skyrocket Your Local Business’s Sales

Duct Tape Marketing

Twitter and Facebook have no contribution to your SEO efforts , at least directly, confirms Matt Cutts. This is a great tool for B2C businesses, especially those from fashion, lifestyle, travel, and hotel and food domain. For example, a B2C business is in a better position to attract quality leads using tools like Facebook Offers.

9 Reasons Why Small Businesses Should Care About Content Marketing

Brandanew

Your Blog/ Content marketing improves your SEO/ brings incoming traffic. More specifically, start with a blog! They sell software and apps.

Marketing Automation: Solving Problems At The Push Of A Button

YoungUpstarts

Use PosiRank for SEO , enabling in-house resources to manage more campaigns without sacrificing quality of reporting and analysis. Blackhat SEO.

SEO 20

Dear Avinash: Search / SEO Metrics & Analytics Questions + Answers

Occam's Razor

How do you measure SEO performance on a page level? I'd like to know how well my seo efforts for a particular pages have performed.

Web 1

Top 25 Technology Blogs In 2016 You Need To Follow

Blogtrepreneur | Entrepreneur Blog

He’s been named a “seasoned digital marketing expert” in Forbes and an “SEO expert to follow” by Search Engine Watch. Cosmetics… EyesLipsFace.

Digital Marketing And Analytics: Two Ladders For Magnificent Success

Occam's Razor

For B2B companies Macro Outcome Rate is related to lead generation, for B2C it is often the e-commerce Conversion Rate. Business results suffer.

Inbound vs. Outbound Marketing

Duct Tape Marketing

You do most of the work on the front end building your site, optimizing with SEO and building a website traffic strategy. photo credit: Moz.

Five Tips for Using Local Networking Groups to Grow Your Business

Duct Tape Marketing

This last tip will apply more to B2B businesses than B2C businesses. photo credit: SDF2016 RUMBLE I via photopin (license). a strategic partner.

Bridging The Gap Between Content And Marketing Automation

YoungUpstarts

Are they interested in learning about SEO? by Hana Abaza, Director of Marketing at Uberflip. Today’s marketers know that content works.

A Quick Primer on B2B Conversion Optimization

ConversionXL

When would you ever try to produce less sales in B2C eCommerce? Conversion optimization is a little different if you’re in B2B. How do they buy?

B2B 15

8 strategic hacks for building marketplace liquidity

The Next Web

By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. Build “localized” network value.

B2C 35

5 Relatively Simple Steps to Dominate Local Search

Duct Tape Marketing

No category of business is immune – B2B, B2C, large ticket services and low dollar commodities are sourced this way today. Take a NAP.

How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

According to the benchmark report, most affiliates work in the B2C space (79.45%). The truth is that it’s not all that mysterious. Search.

How to Minimize A/B Test Validity Threats

ConversionXL

PPC, SEO, IT, brand, etc.) You have an A/B testing tool, a well-researched hypothesis and a winning test with 95% confidence. Not so fast.

PPC 58

How to Recognize Great Conversion Optimization People

ConversionXL

Doesn’t matter if it’s B2B or B2C, ecommerce or SaaS, we’re deadling with (irrational, emotional) human beings. A lot.

To Outsource or to Not Outsource – Now That is a Question

Duct Tape Marketing

Not only that but according to studies conducted by the CIM suggest that more than 80% of B2B marketers and 70% of B2C marketers used content marketing for their online businesses last year. To Outsource or to Not Outsource – Now That is a Question written by Guest Post read more at Duct Tape Marketing. Writing – the first draft.

B2C 9

The Best Vlogging Camera in 2015 for Serious Entrepreneurs

Blogtrepreneur | Entrepreneur Blog

Use these powerful tools from basic to advanced B2B or B2C communication. If you are in business you have to have an online presence, period.

Video 26

How Habits Are Sabotaging Your Conversions (and How to Fix It)

ConversionXL

Nearly 85% of respondents believe that habituated buying decisions are just as relevant to B2B marketing as B2C marketing. Toothpaste? Trigger.

See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

If I'm doing SEO for keyword cluster xyz, what am I really solving for? Oh, and what is that small SEO effort at the very top?

6 ways to monetize a user-based business model

The Next Web

This is common in B2C apps (Facebook, for example), but it’s still new in B2B apps like Wave Accounting. Giving it away at Contently. “At

Optimizing the Free Trial Signup – How Flow Got a 17% Lift [Case Study]

ConversionXL

The strongest conversions have started even before a customer lands on your site, through strategic SEO practices and targeted inbound marketing.

3 Questions To Ask Yourself Before Starting Your Business

Entrepreneurs-Journey.com by Yaro Starak

B2C (business-to-consumer) marketing is done via repetition, repetition and more repetition. Most Internet companies that have SEO real estate are not going anywhere. SEO real estate is forever, nobody just walks away from it, and you can only take up 10% – 20% of the front page of various Google results. economic system?

10 Best Practices for Better B2B Website Experience

ConversionXL

This is not only SEO good practice, it is also a good user experience practice. That’s an important distinction. Image Credit. Conclusion.

B2B 38

The Best Vlogging Camera in 2015 for Serious Entrepreneurs

Blogtrepreneur | Entrepreneur Blog

Use these powerful tools from basic to advanced B2B or B2C communication. If you are in business you have to have an online presence, period.

Video 21

Startup Tools

steveblank.com

Useful blogs and links for startups Click Here ————– 2. Simple editing. WebSequenceDiagrams - sketch sequence diagrams.

Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

Blogs, SEO, Ads. This may work in B2C scenarios where the transaction volumes are large and ARPUs are relatively small. Image Source.

B2B 21

Excellent Analytics Tip #24: Obsess About Real Business Profitability

Occam's Razor

Hence, this is a post on a simple concept that will drag you out of your current "what is happening on my website?" Sounds like fun? It is.