SuperMac War Story 4: Repositioning SuperMac – “Market Type” at.
Steve Blank
MARCH 25, 2009
Technically our positioning was correct, and with an infinite marketing budget (my back of the envelope calculations said $60M) and time, we might have made this technical fact ( QuickDraw acceleration) something a customer understood and cared about. What part of this blog should I read if I am also reading the book?
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