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Why Email Automation is a Must For Your E-commerce Businesses

The Startup Magazine

Email marketing is one of the most popular channels of communication and information exchange. It can be deciphered from the fact that the number of emails sent and received per day is expected to reach a whopping 347 billion in 2023. In addition, do you know you can get a return of $44 for every $1 spent on an email?

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How to Create an Effective Email Voice and Tone Guide

Up and Running

If your company has grown to a point where more than one person is handling emails from customers, that’s a good moment to create a voice and tone guide. That is a much larger document to tackle, so today we’re just focusing on email. Why you need an email voice and tone guide. Know your audience. Who is our primary customer?

Email 113
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How to Get Busy People to Take Action When You Send an Email

Both Sides of the Table

We all get a lot of email. For important emails we hope for replies or action. If you do the math on the number of inbound emails you get multiplied by the time it would take to read them all and respond to those that expect a reply you would be astounded. Many people ramble in emails. And we send off scores of them, too.

Email 415
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The State Of Blogging In 2017

YoungUpstarts

Starting a blog, whether as a business or just for pleasure has been popular for a couple of years now and having a company blog is almost considered a must. If you want to join the (blogging) crowd as well, you must know the rules of 2017… unless you want your blog to just float around in cyberspace.

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Cold Emails: Can They Work, Or Are They Just Spam?

ConversionXL

Cold emails are unsolicited emails sent to previously uncontacted recipients. To many, cold emails are synonymous with spam and a nuisance—one reason why U.S. hours checking their work email each day. Why would anyone want to use cold email? Still, it’s easy to get cold emails wrong. workers spend 3.2

Email 130
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How to Create an Effective Email Voice and Tone Guide

Up and Running

If your company has grown to a point where more than one person is handling emails from customers, that’s a good moment to create a voice and tone guide. That is a much larger document to tackle, so today we’re just focusing on email. Why you need an email voice and tone guide. Know your audience. Who is our primary customer?

Email 82
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How To Reduce Unsubscribe Rates For Your Email Marketing Campaigns

YoungUpstarts

percent of subscribers opt out of mailing lists on average during any given email campaign. A customer who wishes to receive discount coupons for future purchases may not appreciate receiving your latest blog posts over email. The average user receives nearly 88 emails each day. How frequently do you send your emails?

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