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Is the Lean Startup Dead?

Steve Blank

He just hired Meg Whitman. Given the stock market was buying “the story and vision” of anything internet, inflated expectations were more important than traditional metrics like customers, growth, revenue, or heaven forbid, profits. Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money.

Lean 335
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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

This post describes how following the traditional product development can lead to a “startup death spiral.&# In the next posts that follow, I’ll describe how this model’s failures led to the Customer Development Model – offering a new way to approach startup sales and marketing activities.

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Why Founders Should Know How to Code

Steve Blank

While he correctly understood how to frame his hypotheses with a business model canvas, and he was doing a good job in customer development – the third component of Lean is using Agile Development to rapidly and iteratively build incrementally better versions of the product – in the form of minimal viable products (MVP’s).

Cofounder 336
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It Must Be A Marketing Problem

Steve Blank

The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. The first step of Customer Development is called Customer Discovery. outside the building and test them in front of customers.

Burn Rate 248
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Create Structure out of the Gate and You’ll Thank Yourself Later

Feld Thoughts

They close on the $750k, hire a buddy or two, buy some Macs, and get to work. Things start to get a little fuzzy in terms of priorities, but not to fret, the new office is coming along really well with all of the hiring! Early customer development talks are going great which keeps the team really excited.

Burn Rate 152
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Are Business Plans Still Necessary?

Both Sides of the Table

Do you really want to spent $100k building a product to discover through Customer Development that the market is too small? Let’s start with how much value you think you’ll create for your customer if they use your product in terms of hours saved, costs avoided, extra sales, better conversion rates or whatever.

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Crisis Management by Firing Executives – There’s A Better Way

Steve Blank

Surprisingly we have never explicitly articulated or understood that what’s really happening when we hire a new VP or CEO in a startup is that the newly hired executive is implicitly pivoting (radically changing) some portion of the business model. Business Model Design and Customer Development Stack.

Burn Rate 247