Is the Lean Startup Dead?
Steve Blank
SEPTEMBER 5, 2018
A version of this article first appeared in the Harvard Business Review. Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. It’s the antithesis of the Lean Startup. Most startups born in the bubble died in the bubble.
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