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I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are only one of the many marketing campaigns which continue to rise in cost. Seed viral activity. That’s a double death wish.

Viral 348
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Viral Marketing And Word-of-Mouth Require Investment

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are only one of the many marketing campaigns which continue to rise in cost. Seed viral activity. That’s a double death wish.

Viral 268
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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

See how many of the following “new” Internet concepts you recognize, and can explain in terms of value to your business. If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. Do you have a business presence there? Viral marketing.

Internet 239
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Why Good Marketing Campaign Costs Continue To Rise

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are only one of the many marketing campaigns which continue to rise in cost. Seed viral activity. That’s a double death wish.

Campaign 167
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Many Entrepreneurs Believe Viral Marketing is Free

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are called marketing campaigns, which continue to rise in cost. Seed viral activity. That’s a double death wish.

Viral 249
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Startup Viral Marketing Costs Real Money These Days

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are called marketing campaigns, which continue to rise in cost. Seed viral activity. That’s a double death wish.

Viral 238
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Startups, Check Your Budget For Viral Marketing

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. In a business plan these are called marketing campaigns, which continue to rise in cost. Seed viral activity. That’s a double death wish.

Viral 225