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How to Measure Small Business Website Performance

Up and Running

According to a marketing report by Akamai, 40% of users will abandon a website if it takes longer than 3 seconds to load. Use a caching plugin so that a cached version of your site appears to previous visitors instead of having your entire site load every time they visit it. Site speed.

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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

Decisions that affect Chrome—with a nearly two-thirds market share —are decisions that affect the Internet, especially paid advertising. And none of this enables marketers to target existing audiences, like cart abandoners. The browser caches the information. The solution for that is more complex—and contentious.

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WordPress Page Caching Faster than Light — @WPEngine releases TachyCache

A Smart Bear: Startups and Marketing for Geeks

Today WP Engine proudly announces a new WordPress page-caching technology which actually delivers pages before the user clicks the link! Dateline April 1, 2012. In a joint venture with CERN, WP Engine has developed a TCP/IP layer on top of a faster-than-light neutrino beam, delivering page content in negative time.

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Is Your WordPress Website Optimised?

YoungUpstarts

Powering over 26% of the world-wide web, it is the world’s most popular Content Management System with a market share of over 54%! The second area to help improve your WordPress website speed is to enable caching. WordPress is one of the world’s greatest, if not the greatest, open-source platforms available.

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Feld.com Automagically Upgraded To HTTPS By Pantheon

Feld Thoughts

Even better, it is powered by their new Global CDN , with over 30 points of presence and the most sophisticated Drupal and WordPress caching technology available on the market. Their CDN speeds up pageloads by 50% to 300% by caching full page content (traditionally almost impossible to achieve with dynamic CMS systems).

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10 Reasons Why Traffic to Your Small Business Website is Dropping

Up and Running

In 2012, websites were automatically ranked higher based on inbound links, and some marketers abused this signal to the point where they were able to create all kinds of linking tactics just to build links that connect back to a website. It may be because of a broken caching function, or a Googlebot encountered an empty markup.

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How to Improve eCommerce Conversions for Your Business

Up and Running

This is especially the case if you’re the least expensive option on the market. Improve caching. Your websites caching can dramatically speed up how fast a user can access your content. That’s the essence of caching, and it’s worth brushing up on if you haven’t already. If so you should be shouting that from the rooftops.