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6 Sales Lessons From the Election

Fresh Inc.: The Staff Blog

All elections are sales and marketing campaigns, from their big spends on airtime to their word-of-mouth networking on the ground.

Using Negative Keywords To Attract Highly Qualified Customers


Negatives can be set at either the Campaign level, or the Ad Group level. Campaign Negatives to Avoid Cross-Campaign Matches.

Global Spending on Mobile Advertising To Reach $18 Billion in 2014

Fresh Inc.: The Staff Blog

Gartner, which is headquartered in Stamford, Connecticut, predicts global mobile ad spending will increase to $41.9 billion by 2017.

Raising Funds to Help People Raise Funds

Fresh Inc.: The Staff Blog

million Amicus has 14 employees, an office in SoHo, and clients such as Human Rights Campaign and the AFL-CIO. June 2011: Bannon wins a prize.

Memo to Mitt: Fix Your LinkedIn Page!

Fresh Inc.: The Staff Blog

We asked 16 social media experts and LinkedIn gurus to size up the Romney campaign's organizational and candidate LinkedIn profiles. Huh. "A

'Made in the USA' Gets a Makeover

Fresh Inc.: The Staff Blog

In November, Made Movement created a campaign for ScentSicles, an Atlanta company that makes pine-scented Christmas ornaments. manufacturing.

Strategy Roundtable: How To Use Twitter For Lead Generation


We did only one entrepreneur pitch, but we did a couple of tutorials on how to run a comprehensive Twitter campaign. Sponsor. Karizmac games.

The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

Opinion: Noonan: The Romney Campaign Needs a New CEO. Connecticut. Connecticut. Opinion: Noonan: The Romney Campaign Needs a New CEO. Facebook. Twitter. WSJ Live. WSJ Live. MarketWatch. MarketWatch. Barrons. Barrons. AllThingsDigital. AllThingsDigital. Factiva. Factiva. BigCharts. Financial News. Professor Journal. India.

Small Agencies Cash In On Obamacare Ad Blitz

Fresh Inc.: The Staff Blog

million contract to run Kentucky’s educational campaign; GMMB, a D.C-.based Louisville agency Doe Anderson scored an $11.3 ”

Smaller Companies Seek Super Bowl Ad Boost

Fresh Inc.: The Staff Blog

The commercial marks the real end to Shatner's 14-years as the Connecticut company's spokesman. Is $3.5 million for 30 seconds of fame worth it?

The Forecast for the Weather Prediction Business: Hot and Crowded

Fresh Inc.: The Staff Blog

Right at this very moment, Adam Grossman is working on one of them from his home in rustic Willington, Connecticut. For its part, Dark Sky held a Kickstarter campaign in 2011 and raised $40,000 to create the app; Grossman says it has been bootstrapped--and profitable--ever since. But isn''t predicting the weather, well, hard?

7 Things You Need to Know Today

Fresh Inc.: The Staff Blog

A roundup of the day''s news curated by the Inc. editorial team to help you and your business succeed. TechCrunch 2. Everyone laughs. Nobody laughs.

How to Make a Ton of Money in Politics

Fresh Inc.: The Staff Blog

The Romney campaign says it's raised $10 million in the week since the announcement of U.S. political campaigns? presidential election.

Top Social Media Measurement and Tracking Tools

It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” Connecticut. Connecticut. ); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. RSS Feeds. --> --> Bookmark folio. Careers.

Dynamic strategy and the end of competitive advantage. Rita McGrath, Business of Software 2014

Business of Software Blog

Is sustainable competitive advantage dead? If so, who killed it? BoS talks to your inbox. Reminders so you never miss a bargain rate again. Yeah, okay.

He's No Bloomberg, But New York's Next Mayor Is Your Friend

Fresh Inc.: The Staff Blog

He''s not likely to gift-wrap the city''s tax base and ship it off to Connecticut any time soon, for instance. percent from 3.9 percent.

Episode 14: Be Your Own Boss, Restaurant Owners, and Friendliest Cities for Businesses | The Bcast

Up and Running

Peter: Number three, New Haven Connecticut. Maybe we’ll start a make Buffalo more friendly to small business campaign. About Eric

Politicians Who Really Understand Business

Fresh Inc.: The Staff Blog

Meet four of the entrepreneurs applying their small-business skills to the campaign trail as they run for Congress. million to Dennis's $93,000.