5 Things That Make Your Ecommerce Business More Valuable

YoungUpstarts

The value of your ecommerce business matters most when you intend to sell your business. Whether you’ve gotten an official valuation or not, here’s how you can increase the value of your ecommerce business. Build a strong reputation management campaign.

Great Reasons To Start An Ecommerce Site

YoungUpstarts

Because of this, running an Ecommerce website, where you sell your products to the consumers, can be a great online business to venture into. Here are some of the great reasons why you need to start an Ecommerce website today. . Ideally, money is everything for an Ecommerce business.

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How to QA Ecommerce Email Campaigns to Increase ROI

ConversionXL

People don’t go through email campaigns from the customer’s perspective to see what they’re receiving prior to or after an online purchase. In this post, you’ll learn how to QA your email campaigns so they work for you and your customers. Email quality assurance, or QA, is a process that lets you check whether your email campaign works as it should. Most examples—and some steps—in this post apply only to ecommerce stores, but many apply to non-ecommerce companies, too.).

8 KPIs You Need To Track For Ecommerce Growth

YoungUpstarts

To get cart abandoners back, you can try running remarketing ad campaigns, reducing the number of form entries needed to buy (or, alternatively, adding a guest checkout option), and ensure your shipping costs and other additional fees are very clear upfront.

Ecommerce: How to Survive its Troughs

ReadWriteStart

On the topic of ecommerce, one wonders to what extent this business model is applicable, and where is it likely to end? Some of the many ecommerce examples include Alibaba, Newegg, Best Buy, Amazon, Walmart, eBay, and Target. The Rise of Ecommerce.

Ways To Drive More Sales To Your eCommerce Website

YoungUpstarts

The competition in the eCommerce sector is high. One of the most effective ways to gain traction for your venture is eCommerce marketing. The basics of eCommerce marketing. Ecommerce marketing is a strategy that ultimately helps you push conversions.

How Email Personalization Helps eCommerce Websites Generate Sales

The Startup Magazine

Email marketing is a powerful tool in the arsenal of an eCommerce website owner. There are countless tools and extensions to help you optimize your eCommerce emails , send them en masse and merge with data directly from a spreadsheet. eCommerce email personalization types.

6 Simple eCommerce Checkout Strategies to Improve Sales

Up and Running

But here’s some good news; there are a ton of ways to optimize your eCommerce checkout process. . Create a cart abandonment email campaign. Sales and Marketing customer experience ecommerce ecommerce conversions

How to Improve eCommerce Conversions for Your Business

Up and Running

Making it vital that you fix these issues quickly and if possible, long before you launch your eCommerce shop. To help get your eCommerce platform in order, here are our top tips to help maximize conversions on your website.

Ways To Improve Word Of Mouth Marketing Campaigns

The Startup Magazine

You can do many different things in order to improve your word of mouth marketing campaigns. This is very valuable since the return on investment made is so much better than with other potential marketing campaigns. Something that is as simple as a slogan, logo or even color will increase marketing results for any word of mouth campaign. There is a pretty good possibility that you saw many different such programs as you were browsing through ecommerce websites.

Ecommerce Landing Pages: Fewer Distractions, More Conversions

ConversionXL

Two percent is the average conversion rate for ecommerce sites. Right now, many ecommerce companies can still grow with an average conversion rate. This is largely thanks to the ecommerce industry growing by about 23% year over year. By 2021, the ecommerce growth rate is projected to drop by as much as 5–6%, down to about 17%. One area of opportunity is ecommerce landing pages. Highlights elements of successful ecommerce landing pages.

Deep Dive: Analytics and Security on a Real Ecommerce Platform

The Startup Magazine

When your digitally native vertical business selects its ecommerce platform, it’s essential to get the best analytics and security: data is what enables you to plan smartly, and security is what lets you proceed safely.

How to Use Your PPC Campaigns as A Prospecting Tool for SEO

ConversionXL

Even the most skilled digital marketers can struggle to run profitable Google Ads campaigns. In this article, I’ll break down how to use your Google Ads campaigns as prospecting tools for SEO. To prospect well, you need to properly optimize your Google Ads campaign.

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10 Things Your eCommerce Business Needs to Thrive

Up and Running

Pulling off the first few sales on a new ecommerce website can be an exciting experience for anyone. . However, for some ecommerce startups , that is also where the excitement ends. The most common reason is that the ecommerce business wasn’t set up properly. Whether you’re still in the planning stages of starting an ecommerce store or want to evaluate why sales are slowing, you can use the points below as a checklist. Managing a Business ecommerce sales

How to Increase Ecommerce Conversion Rates

ConversionXL

If you run an ecommerce shop, you’re always trying to boost your sales. Here’s how to increase the conversion rate of your ecommerce site. What’s a good ecommerce conversion rate? Don’t worry about “average” ecommerce conversion rates. Note: If you want to see a ton of these ecommerce best practices, check out our comprehensive Ecommerce Best Practices portal, with more than 245 tested guidelines for ecommerce sites.

How to Increase eCommerce Sales — Growth Tips from Industry Experts

Up and Running

What are some of the best business strategies to scale your new eCommerce business ? But what if I told you there’s a way to find the best eCommerce marketing strategies for your business? 5 proven business tips for increasing eCommerce sales.

5 Ways To Optimize Ecommerce On Small Business Saturday

YoungUpstarts

While it was originally aimed to persuade consumers to buy local at retail locations, you can still take advantage of this holiday with your eCommerce store. Recent viral campaigns like the ALS Challenge are proof that giving back can go an extremely long way. Thinking Aloud ecommerce online sales Rey Pasinli Small Business Saturday by Rey Pasinli, Executive Director of Total-Apps. Small Business Saturday is an American shopping holiday created in 2010 by American Express.

How to Calculate Lifetime Value for Subscription Ecommerce

ConversionXL

Research by McKinsey shows that 15% of online shoppers have subscribed to an ecommerce service: In general, the “subscription lifestyle” is good news for ecommerce stores. In this case, accurately measuring the holy grail of ecommerce metrics—customer lifetime value (LTV)—isn’t easy.

How To Prepare Your eCommerce Store For Black Friday 2018

YoungUpstarts

If you own an online business, Black Friday and Cyber Monday could shape up to be the most wonderful time of the year – cue the Andy Williams tune – if your ecommerce shop is prepared. Read on to learn how to prepare your ecommerce store for Black Friday and Cyber Monday 2018. Create all campaigns and creative assets (for your website, social media, email marketing, advertisements, etc.) Billion dollars.

The Crazy Marketing Campaigns That Actually Worked

YoungUpstarts

Unusual, unique and eye-catching marketing campaigns are often pursued in an attempt to become separate from the herd. Here are five crazy marketing campaigns that paid off for start-ups and new businesses: Uber. But their marketing campaigns have almost always been a success in promoting the brand and creating a positive impression of the company. In 1999, eCommerce company, Half.com , turned a $100,000 investment into a $300,000,000 sale.

Kevin Zhang Discusses How the eCommerce Millionaire Mastery Program Can Give Your Family Financial Success

The Startup Magazine

One of the most profitable and easiest to start is an eCommerce drop shipping business. Kevin Zhang started the eCommerce Millionaire Mastery Program to help families and other entrepreneurs achieve their financial dreams.

5 Things to Compare When Choosing an eCommerce Platform

Up and Running

Owning and operating a successful ecommerce business is a dream for many. The reality of ecommerce is that it’s relatively easy to get a store up and running. Ecommerce is the future of retail. Building successful ecommerce businesses starts with the right platform. Now, SEO for an ecommerce website requires a great deal of due diligence by the site owner, regardless of the platform. These terms cover the basic elements of an ecommerce website.

Running An eCommerce Store? Here’s How To Make Google Love You!

YoungUpstarts

With the massive range of platforms out there, it’s now easier than ever to set up a fully functioning ecommerce store and start selling your product online. Your ecommerce store needs to be backed by a strong marketing campaign to ensure it expands and flourishes at a healthy rate. Unless you’re planning to modify your ecommerce store’s entire design and code (unlikely), these issues can be pretty difficult to fix.

Best Tips to Make Your Ecommerce Company Successful

The Startup Magazine

The world of eCommerce is massive and has shown no signs of slowing down. Check out our top tips and tricks to make your ecommerce company successful, driving sales and broadening visibility online. An ecommerce website is only as good as its tools.

6 Useful Tips To Maximize Your eCommerce Sales During Christmas

Brandanew

ECommerce sales during Christmas tend to see a big surge as customers prefer the quietness of at home shopping compared to the hassles of finding parking and a store full of people. Here are a few useful tips to maximize your eCommerce sales during Christmas and the ongoing holiday season. 6 Useful Tips To Maximize Your eCommerce Sales During Christmas. Push up your social media advertising & PPC campaigns. Create special campaigns for each segment.

How to Survive “The Amazon Effect” as a Small Ecommerce Business Owner

Up and Running

” It’s turned a vast majority of the ecommerce world into a race to the doorstep, and plenty of things are falling by the wayside in the rush. For small ecommerce businesses to survive and grow, you’re going to have to come to grips with this new reality and react to it in a way that your customers want, whether they know it or not. Ecommerce businesses of all sizes must find a way to demonstrate and provide value to the shopping audience.

Brand Measurement: Analytics & Metrics for Branding Campaigns

Occam's Razor

One of the ultimate excuses for not measuring impact of Marketing campaigns is: "Oh, that's just a branding campaign." Before we go any further I must clarify that I love branding campaigns just as much as the next guy. I love campaigns that Visa runs. My absolute favorite branding campaign of all time: Think Different. There is a very tenuous connection between these campaigns and outcomes, they are for the most part faith based initiatives.

How To Reduce Unsubscribe Rates For Your Email Marketing Campaigns

YoungUpstarts

percent of subscribers opt out of mailing lists on average during any given email campaign. Similarly, a subscriber to an eCommerce store may find the content of the newsletter relevant only if the products being promoted are carefully curated based on their past purchase history. This way, you may automate your campaigns based on user behavior and make your emails more relevant to the subscriber. by Chris Low, founder of MyTeamPlan.

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Abandoned Cart Email Offers: What We Learned from 1,000 Ecommerce Brands

ConversionXL

Cart abandonment is a huge issue in ecommerce. But we wanted to see how ecommerce brands deployed their offers. Here’s what we did: We chose 1,000 direct-to-consumer ecommerce brands. Nearly two-thirds of ecommerce brands don’t include offers in their abandoned cart emails. If you want to learn more about how to create better abandoned cart email campaigns, check out the full report. So cart abandonment emails are often a top revenue generator.

How Predictive Analytics Is Transforming eCommerce & Conversion Rate Optimization

ConversionXL

Do you think this sort of advanced insight would allow you to make even more money from your eCommerce efforts? For farmers, this meant 31% less spoilage but for a typical eCommerce retailer, this means less money spent for storage, fewer things in the clearance section, or otherwise completely wasted. These real-time decisions influence the best day to launch a promotion, identify products that will generate more sales, target segments with specific campaigns, etc.

How To Boost eCommerce Revenues With Upselling

ConversionXL

According to Forrester research analyst Sucharita Mulpuru , product recommendations are responsible for an average of 10-30% of eCommerce site revenues. . Featuring product bundles can also be used as a traffic acquisition tactic or lead magnet , setting the stage for email marketing , retargeting campaigns & other customer on-boarding campaigns. The post How To Boost eCommerce Revenues With Upselling appeared first on ConversionXL.

How to Use eCommerce Email Marketing to Increase Conversions

ConversionXL

As an eCommerce site, you likely send emails regularly. How Important Is Email Marketing in eCommerce? So, what’s the truth about the state of email marketing in eCommerce? In 2013, Custora declared that email accounts for more than 7% of all eCommerce user acquisitions , making it the 2nd most effective acquisition channel (behind search). There’s really no denying that email marketing still plays a vital role in generating eCommerce revenue.

How to Become a Successful Retailer

The Startup Magazine

As mentioned above, market research is essential, but once you have all of that data to work with, you must then consider how you’re going to turn it into an excellent marketing campaign. Starting a business in any industry can be risky, and retail can certainly be tumultuous.

Finished a Successful Crowdfunding Campaign? Go Straight to Amazon

Up and Running

For a campaign goal of around $10,000, chances increase to 38 percent, which represents the highest likelihood of success. With this built-in audience, you avoid the hassle of creating a robust ecommerce site with entirely new messaging. The problem arises when entrepreneurs rely on this methodology long after their campaigns have concluded. Create an ecommerce marketing plan. Congratulations on tapping into crowdfunding to get your project off the ground!

How Mobile Apps Help eCommerce Businesses Develop Faster

Up and Running

For most ecommerce entrepreneurs, building a business is all about optimizing the website, fine-tuning PPC advertising, and relentlessly perfecting email strategy. These are cornerstone tactics when growing an ecommerce business , and countless entrepreneurs have built thriving, profitable businesses using these tools alone. But there’s one growth avenue that many ecommerce entrepreneurs neglect: mobile apps. Do you need a mobile app for your ecommerce business?

Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

Analyzing email campaigns requires three important insights: 1. Your campaign data. This means that the key enabler of gorgeous analysis is your ability to ensure that for #1 your email campaigns are tagged correctly (with tracking parameters), for #2 your website landing pages are tagged completely (with the correct JavaScript tag) and finally, for #3 you’ve thought of the primary key that you need to pass into your backend database.

Abandoned Cart Email Offers: What We Learned from 1,000 Ecommerce Brands

ConversionXL

Cart abandonment is a huge issue in ecommerce. But we wanted to see how ecommerce brands deployed their offers. Here’s what we did: We chose 1,000 direct-to-consumer ecommerce brands. Nearly two-thirds of ecommerce brands don’t include offers in their abandoned cart emails. If you want to learn more about how to create better abandoned cart email campaigns, check out the full report. So cart abandonment emails are often a top revenue generator.

eCommerce Link Building Guide For Startups

The Startup Magazine

Learn how to build a foundation of authority for your startup eCommerce website using tried and true white-hat link building tactics. This tactic will guide you through the process of planning a link building campaign for your startup eCommerce website in order to lay a foundation for future success. You can find more tactical plays like this one in Inflow’s eCommerce Marketing Playbook. Marketers working with a startup eCommerce website. eCommerce Sweepstakes.

7 Retargeting Case Studies That’ll Boost Your Current Campaigns

ConversionXL

What if grouping all audiences into the same retargeting campaign is actually doing more harm than good? The truth is that a lot of people never give the attention or resources that’s needed to improve their retargeting campaigns. To implement something similar yourself, you can use AdWords Dynamic Remarketing and create city-specific campaigns that have individual audience groups paired with specific products or offers on your site. Okay enough with eCommerce stores for now.

Everything You Should Try To Make Your eCommerce Business A Success

YoungUpstarts

If your eCommerce business hasn’t got off to the best of starts , then you’re probably wondering how to fix things. So, here is everything you should be giving a shot in order to drive your eCommerce business to success. Next up, be sure to ply your social media channels with engaging content all about your eCommerce store. Look at the online marketing campaigns carried out by ASOS or Topshop – these are both really successful, so look to follow suit.

Ecommerce Content Marketing: Attract, Engage, Close, and Delight Buyers

ConversionXL

Ecommerce marketing often focuses on the bottom of the funnel—remarketing ads for abandoned carts, time-limited email discounts, etc. Yet the average ecommerce conversion rate is between 1 and 3%. The overwhelming majority of ecommerce site visitors are non-purchasers. This post highlights ways that ecommerce companies are using content marketing to attract, engage, close, and delight their target audience. Ecommerce content marketing for every stage of the funnel.

How Conducting a Marketing SWOT Analysis Can 10X Your ROI

The Startup Magazine

In addition, the method is very versatile — it can be applied not only to a company’s overall business situation but also used to analyze segments of the business or individual marketing campaigns. eCommerce.).

How Good Design Can Help Your eCommerce Business Grow Faster Than Ever

crowdSPRING Blog

The eCommerce industry is growing rapidly every year. But, that doesn’t mean that all eCommerce businesses are growing at the speed they’d like. Good design is one of the most effective growth tools for an eCommerce business. Every aspect of your eCommerce business, from your company’s logo design to your web site’s appearance to your marketing brochures to the user experience must be smartly designed. Many eCommerce stores are photo-heavy.