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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Marketing funnel.

Campaign 149
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How to QA Ecommerce Email Campaigns to Increase ROI

ConversionXL

I don’t have to convince you that email is important: Email is a cost-effective way to get sales. Email includes your most-interested customers. Email maxes out revenue from big sale periods. And, according to Klaviyo, emails initiated 30% of those sales. But do you work on your email?

Campaign 123
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Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

SEO – Search Engine Optimization for Online Marketing Concept. These search engine optimization (SEO) skills are absolutely essential for digital marketers. Not only do SEO and CMS skills stand out on a resume, but they can also be demonstrated in a portfolio to further impress recruiters. Old School But Effective.

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No Visitors To Your Website? Try This Effective Website Design Strategy.

YoungUpstarts

Optimize Your SEO. With the ever fast-moving technology, some web design practices used to help you optimize your SEO, which no longer works. Content is king in today’s SEO. Integrate an Email Marketing Campaign. Emails have an average click-through-rate of about 2.5% Coding is also tricky these days.

Design 250
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Top Reasons To Improve Your Website Design

The Startup Magazine

If your website is starting to look dated or you find yourself wondering why your traffic is stagnant no matter how hard you work at your digital ad campaigns, it might be time for a reboot. This is a great way to stay relevant without sending out sales-y emails, and could result in some good engagement. Improve Your SEO Efforts.

Design 153
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SEO Analyst Providing Digital Marketing Services Through a Comprehensive Approach

Hearpreneur

Chris Rodgers is the founder & CEO of Colorado SEO Pros , where he develops company processes, innovating digital marketing practices, and supporting a full-time staff of SEO analysts and digital marketers. We had a chance to interview Chris and asked about his story, how he started his business ad the future of Colorado SEO Pros.

SEO 80
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5 Tips To Boost Your SEO In A Competitive Online Environment

YoungUpstarts

While rankings are an important part of an SEO campaign there are other areas you should pay attention to. The data from this piece will help you identify and fix key techincal issues which also helps your SEO. Much like the offline world networking is one of the biggest keys to success in SEO today.

SEO 169