YoungUpstarts

JUNE 9, 2013

In Dragon’s analysis of social media platforms, nine significant patterns can be discerned: identity, relationships, conversations, groups, gaming, presence, curation, reputation and gifting. Do also develop documents for listening, channels, resources, and content.

Technical Review 150

Technical Review Social Media SEM SCRUM 150

Startup Professionals Musings

APRIL 3, 2019

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers.

Social Media 240

Social Media Campaign Media Conversion Ratio 240

SoCal CTO

JUNE 9, 2010

Dan McKinley and Wil Stuckey from the Etsy Curation team here. The Curation Team. Klout Puts Metrics Into Social Media Management - Tim Berry's Blog - Planning Startups Stories , May 21, 2010 I really like klout.com for three good reasons: 1.) MongoDB at Etsy - Code as Craft , May 19, 2010 Hi! Well, half of it. Where Do You Fit?

Fractional CTO 248

Fractional CTO Startup Venture Capital Cofounder 248

The Next Web

DECEMBER 12, 2013

Communities are incredibly hard to create and curate so they cannot simply be bolted on. In the early days of e-commerce, sales were typically the most important metric for success. Growth hacking” or the mentality of “try every viral trick, every channel as quickly as possible in order to get ahead in the land grab” is a hot topic.

Mobile 136

Mobile Silicon Valley Viral Technical Review 136

Duct Tape Marketing

JANUARY 4, 2024

Learn crucial metrics for success, from open rates to the quality of subscribers. 15:09] What are some of the metrics that showcase success in Newsletter writing? [17:17] So just like you could do with a podcast, just like you could do with a YouTube channel is just where are you producing that original material?

Revenue 79

Revenue Advertising Email ChatGPT 79

Startup Professionals Musings

APRIL 1, 2017

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers.

Social Media 157

Social Media Media Conversion Ratio Lead Generation 157

Cracking the Code

MARCH 24, 2015

Successful on your platform but not sticking to guidelines, can also affect the rest of your customers - you need to help developers become more successful - can you outsource support in an authentic way?

API 48

API Fractional CTO CTO Hire San Francisco 48

YoungUpstarts

OCTOBER 2, 2014

As marketers, we create and curate engaging content, broadcast it to all the right channels and measure how it performs. The Uberflip platform starts with aggregating all the content you create and curate. But marketers today still struggle with tapping into the potential that exists in content marketing.

Marketing 162

Marketing Curation B2C Audience 162

Startup Professionals Musings

AUGUST 18, 2013

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers.

Social Media 256

Social Media Media Product Conversion Ratio 256

Up and Running

FEBRUARY 15, 2021

To do this, take a look at your main marketing channels. If your website currently serves as your only digital marketing presence, do some research into which other channels may benefit your brand. Understanding what stage your audience is at and what their expectations are can help you better curate your messaging.

Marketing 149

Marketing Social Media Channel Audience 149

Startup Professionals Musings

JULY 27, 2012

They randomly churn for hours a day on a couple of their favorite social media platforms, with little though given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers.

Social Media 229

Social Media Media Conversion Ratio Lead Generation 229

Duct Tape Marketing

MAY 18, 2023

14:58] What are some of the metrics that show you’re doing things right? [17:02] Do you see those as approaches that will, you know, be with us, you know, for a long time because it's very curated content? 11:10] What are some ways for monetizing newsletters? [14:58] Russell Henneberry (04:00): Yeah, absolutely.

ChatGPT 92

ChatGPT Advertising Email Viral 92

Up and Running

NOVEMBER 10, 2015

I have been able to curate a list of free online courses, videos, webinars, and other useful resources that should give you the confidence boost to get out there and get started. The sales channels you will use to reach your target customers. The problem you are solving. Your solution to the problem (your product or service).

Curation 60

Curation Lean Software Review Finder 60

Duct Tape Marketing

AUGUST 23, 2023

I think one of the most important things is there's a lot of focus on metrics, and I think metrics is important, but we get caught up in these sort of acronyms and these buzzwords, but really it's all about asking the right questions, right? It's as simple as that, and that is what metrics are to me. So that is the third thing.

Community 54

Community Kuwait Cofounder Bootstrapping 54

Brandanew

JUNE 11, 2015

Some metrics you may want to check could be: a) your bounce rate; b) time spent on the site. All these metrics can be identified on Google analytics, so ensure that you’re creating content and designing it keeping consumer behavior in mind. Only share your content on every channel reduces trust with the community.

Marketing 100

Marketing Startup Social Media Curation 100

crowdSPRING Blog

DECEMBER 7, 2016

Some companies do a poor job executing cross-channel marketing strategies. In a recent survey by Econsultancy and Adobe, only 14% of marketers reported that their organizations executed integrated campaigns across various marketing channels. But successful content marketing must go beyond simple vanity metrics.

Marketing 48

Marketing Thailand Curation B2B 48

ConversionXL

JUNE 2, 2022

It’s not a channel, campaign, or tactic. ABM is a full-court press to build powerful engagement with contacts on the channels that they’re most active. ABM teams then began curating content and tagging it by use case, industry, and persona. ABM isn’t a quick and easy win. ABM doesn’t stop at lead generation or new opportunities.

Customer 98

Customer Marketing Channel Acquisition 98

Venture Chronicles

DECEMBER 5, 2012

Twitter and Facebook are critical channels to support and research shows that these channels are, in the eyes of customers, equal in importance with telephone and other forms of direct support. Search is hard and done right has a dramatic impact on customer experience on your site and beyond.

Customer 47

Customer Technical Review Software Review Analytics 47

This is going to be BIG.

JUNE 15, 2015

In other words, do you "do marketing" or do you "help seed and Series A backed companies test and optimize their marketing content, deploy it across multiple channels, and analyze the customer acquisition analytics to create a plan to scale future marketing budgets?" Do other people know what you do?

Curation 60

Curation Acquisition Analytics Portfolio 60

ConversionXL

JANUARY 9, 2019

But even data-driven attribution , robust as it may be, usually improves attribution of form fills or PDF downloads—marketing metrics that may be weak indicators of sales. Charles Farina of Analytics Pros explained: If you are able to qualify a lead quickly, work to connect your metrics to center on qualified leads. Image source ).

Sales Cycle 127

Sales Cycle Bootstrapping Conversion Web 127

Duct Tape Marketing

JUNE 9, 2017

Lead conversion is a daunting task and metric for marketers. You can also curate content related to your industry, catch influencer attention with #tags and @mentions, and reach a wider audience on social. This isn’t channel-specific. Automation need not necessarily be expensive, contrary to popular beliefs. GetResponse.

Conversion 61

Conversion Marketing Social Media Lead Generation 61

Brandanew

APRIL 25, 2016

Find your focus channels. Depending on the audience you’re targeting focus on channels that will convert. Curate content. Here’s your guide to content curation. Don’t fall for every vanity metric out there. Hire external writers. I’ve written about this topic previously.

Marketing 100

Marketing Curation Channel Small Business 100

Ben's Blog

MAY 15, 2020

What are those metrics? Andrew : If you are a travel company right now, I think you’re seeing very specific metrics dropping. As a result of that, all of those metrics go up. You typically have to have the more directive leadership style, versus curating things from the bottom up, in order to move quickly.

Founder 36

Founder Conversion Technical Review Cash Position 36

ConversionXL

AUGUST 18, 2021

Leveraging employees as brand advocates can be a great way to improve company culture, but a formal employee advocacy program should plan to meet specific metrics and KPIs. It’s a good idea to work with your human resources team to make sure you cover all your bases before sending employees off to publicly curate company content.

Social Media 117

Social Media Employee Media Programming 117

Up and Running

NOVEMBER 4, 2015

It puts everything in one place with an easy to follow user interface, works with Facebook, Twitter, Google+, Instagram, YouTube, Tumblr, and WordPress, and has incorporated analytics so you can stay on top of your metrics. You get a knowledge base, multiple support channels, and reporting. Project management software.

Curation 60

Curation Finder Startup Social Media 60

Occam's Razor

SEPTEMBER 30, 2013

We'll start with digital at the highest strategic level, which leads us into content marketing, from there it is a quick hop over to the challenge of metrics and silos, followed by a recommendation to optimize for the global maxima, and we end with the last two visuals that cover social investment and social content strategy.

Analytics 154

Analytics Marketing Social Media Technical Review 154

ConversionXL

MAY 14, 2019

The first step to set up YouTube Ads is to create a YouTube channel. Sign in to YouTube with your Google Account, then click on “My channel.”. If you don’t already have a channel, you’ll be prompted to create one. Once you click “Create Channel,” you can start uploading your video ads. How to set up YouTube Ads.

Campaign 133

Campaign Audience Channel Metrics 133

Occam's Razor

JUNE 11, 2014

From simple and effective personalization on your owned channels (your site) to deep and profoundly impactful engagement on your rent channels (YouTube). From a data perspective this is reflected in our obsession with multi-channel attribution modeling or user based visitor segmentation. Take any metric you want.

Design 150

Design Software Review Technical Review Mobile 150

Duct Tape Marketing

JULY 7, 2017

Serial entrepreneur John Rampton, meanwhile, suggests that content marketing represents a strategy , laser-focused on specific goals and guided by metrics. That is, only 20% of your time should be spent on actual content creation (writing and editing, for example) versus promotion via various channels such as social media or email outreach.

Marketing 59

Marketing Social Media Curation Audience 59

Up and Running

APRIL 2, 2019

The real trouble comes when Facebook is your main (or only) channel for reaching your audience. The trap springs when you use social media—a channel you don’t own—as your sole means of reaching your audience. You can then reach them via more personalized channels and easily add any other data points you collect.

Social Media 102

Social Media Customer Algorithm Channel 102

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. 10) Metrics.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Brandanew

JUNE 8, 2015

The wrong metrics for Content Marketing: Number of Twitter followers, Facebook followers is not useless. But the most important aspect is: choosing and prioritizing platforms and channels that give you more business. You need to have a clear idea of why you’re investing in a Content Marketing Strategy.

Marketing 100

Marketing Social Media Curation Metrics 100

View from Seed

MARCH 10, 2015

Second, we thought about curation. Bleacher Report and Team Stream were always built on the idea of curating information and the best sports stories from across the web. NVV: What key metrics did you track to make sure you were heading in the right direction? Our advantage was that we were source agnostic.

Mobile 120

Mobile San Francisco Curation Seed Stage 120

A Crowded Space

NOVEMBER 24, 2014

With LinkedIn plus the 5-star feedback system of nearly every marketplace, individual reputation is now well understood and well-curated marketplaces can build a similar reputation for quality. . The number of full-timers is an essential metric. I would argue far easier than traditional channels.

Reputation 106

Reputation Curation Demand Syndicate 106

Brandanew

JANUARY 8, 2016

This helps significantly when you’re targeting your audience and evaluating the effectiveness of your LinkedIn channel as a whole. Buffer is simpler, scan-able and makes publishing content on 6+ social media channels faster. Are you reaching the right audience? Who is looking at your content? Tool 8: KeyHole.

Analytics 100

Analytics Social Media Marketing Media 100

Hearpreneur

AUGUST 2, 2019

At Chanty, our north star metric is the number of sign-ups we get daily, so I try to streamline all my activities to be related to signups in some way. We keep track of this metric daily and mention it on our weekly team meetings. Remembering that helps me channel my energy into what I can be doing to support my vision.

Entrepreneur 100

Entrepreneur Non-Compete PR Partner 100

ConversionXL

MARCH 25, 2013

Realistically, a visitor coming from social media channel won’t stay long because the switch from fast paced social media vs long form content is too jarring. Most importantly, curate a list of links that are the contextually relevant to the section of site you’re commenting on. Liked my comment on ConversionXL?”. Enter RebelMouse.

Conversion 126

Conversion Affiliate Social Media Social Network 126