Steve Blank

MARCH 8, 2011

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. Even if they did, what if the assumption – that we had developed a better approach to teaching entrepreneurship – was simply mistaken?

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Lean Business Model Customer Development Guinea 298

Steve Blank

APRIL 29, 2010

I’ve been teaching Customer Development at U.C. Berkeley was brave enough to let me write and teach a class on a subject that no one had ever heard of – Customer Development. Customer Development was a process to quickly search for a profitable business model when customer needs (features, pricing, channel, etc.)

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Customer Development Lean Developer Customer 219

Steve Blank

OCTOBER 11, 2016

. — Seeking help to cope with the anxiety he developed as Freshsessions was falling apart, Dan tried some web-based mental health practitioners. Filed under: Customer Development , SiriusXM Radio Show. I walked away from that experience feeling cold, and more like a number than a person. . Tune in Thursday, Oct.

Columbus 245

Columbus Entrepreneur Ohio Cofounder 245

Steve Blank

APRIL 4, 2011

talk to more customers? cold calls, in-person interviews, and a web survey. (We How can we attract buyers to our channel before they make purchasing decisions? They had 16 interviews with target customers (Zynga, Yahoo, VMware, Walmart, Zeconder, etc.) Startups were actually happy with Amazon Web Services.

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Customer Business Model Nebraska Cloud 234

Steve Blank

SEPTEMBER 17, 2009

This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development.

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Customer Development Developer Customer Silicon Valley 242

Steve Blank

JANUARY 21, 2016

And going for crowdfunding before you do customer discovery with customers can lock you into the wrong idea too early. These topics were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern).

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Detroit Baltimore Entrepreneur Cofounder 120

Steve Blank

NOVEMBER 24, 2010

This lets them deliver a first version of the product to customers in a fraction on the time. For products that are simply “bits” delivered over the web, a first product can be shipped in weeks rather than years. Startups traditionally required millions of dollars of funding just to get their first product to customers.

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Silicon Valley United States Venture Capital Software Review 335

Steve Blank

APRIL 20, 2021

Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck. In the Roku case study we’ve chosen three execution branches: (1) delivery platforms, (2) sales channels, and (3) chip platforms.

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Product Viral Channel San Francisco 436

Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. End result? If they had done this, there would have been zero dollars in sales. .

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Customer Development Developer Customer Silicon Valley 196

The Next Web

DECEMBER 30, 2012

How to Build a Startup (EP245) by Steve Blank: You’ll learn the key steps of the Customer Development process. How to identify and engage the first customers for your product, and how to gather, evaluate and use their feedback to make your product, marketing and business model far stronger. Become a Web Developer from Scratch!

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Artificial Inteligence Founder Private Equity Ruby 156

Steve Blank

DECEMBER 23, 2015

Knowing your customers is the single biggest driver of startup success, and there’s no substitute for getting out of the building to learn about their problems and needs. Clips from their interviews are below, but first a word about the show: Entrepreneurs are Everywhere airs Thursdays at 1 pm Pacific, 4 pm Eastern on Sirius XM Channel 111.

Cofounder 120

Cofounder Entrepreneur Colorado Customer Development 120

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it.

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Sales Silicon Valley RSS Las Vegas 120

Steve Blank

NOVEMBER 2, 2009

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. The Customer Development process (and the Lean Startup) is one way to do that.

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Lean Silicon Valley Startup RSS 244

Steve Blank

MAY 9, 2017

When the product and channel are bits, adoption by 10’s and 100’s of millions and even billions of users can happen in years versus decades. This lets them deliver a series of minimal viable products to customers in a fraction of the time. Government and the enterprise are now followers rather than leaders. The founders.

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Restful Silicon Valley Puerto Rico San Jose 222

Steve Blank

APRIL 9, 2009

Five Easy Pieces – The Marketing Mission After a few months of talking to customers , talking to our channel and working with sales we defined the marketing Mission (our job) was to: Help Sales deliver $25 million in sales with a 45% gross margin. Two paragraphs, Five bullets. It didn’t take more.

Silicon Valley 259

Silicon Valley Technical Review RSS PR 259

Steve Blank

DECEMBER 7, 2009

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. This is more challengine than it appears, and method of insulation is supporting varied input channels.

Silicon Valley 225

Silicon Valley Non-disclosure Agreement NDA Startup 225

Steve Blank

OCTOBER 11, 2016

. — Seeking help to cope with the anxiety he developed as Freshsessions was falling apart, Dan tried some web-based mental health practitioners. Filed under: Customer Development , SiriusXM Radio Show. I walked away from that experience feeling cold, and more like a number than a person. . Tune in Thursday, Oct.

Columbus 120

Columbus Entrepreneur Ohio Cofounder 120

Steve Blank

OCTOBER 31, 2014

For example, one of the critical business model hypotheses they could test locally is Product/Market fit – the connection between their Value Proposition (what product or service they were building) and the Customer Segment (who they were building it for.). Test channel and demand creation activities in the U.S. Trip 2 to the U.S.

Global 335

Global Australia Silicon Valley China 335

Steve Blank

DECEMBER 7, 2010

If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. are what make it a business, 2) business plans are fine for large companies where there is an existing market, existing product and existing customers.

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Wiki Lean Management Business Model 311

Steve Blank

JULY 6, 2016

Much of what we see is really developed indigenously. If you go to countries where the Web is heavily regulated, people’s access to different content is blocked or prohibited. . Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111. Filed under: Customer Development , SiriusXM Radio Show.

North Korea 132

North Korea SEC Silicon Valley Entrepreneur 132

Steve Blank

APRIL 20, 2009

Berkeley Haas Business School was courageous enough to give me a forum teach the Customer Development Methodology. In contrast, spark gaps are broad-band radio “noise&# sources – the idea of discrete radio channels was impossible spark gaps because of this. I’ll stop channeling James Burke now.

Silicon Valley 270

Silicon Valley RSS San Francisco Technical Review 270

Startup Lessons Learned

MAY 9, 2012

TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to Customer Development are back with a new book called The Lean Entrepreneur. It took the idea of Customer Development and made it accessible to a whole new audience. Illustrations by FAKEGRIMLOCK. You can pre-order it starting today.

Entrepreneur 167

Entrepreneur Lean Southern California San Diego 167

ConversionXL

JANUARY 24, 2014

It’s Not A Conversion Problem, It’s A Customer Development Problem. Think About Customer Experience, Not Just Conversion Optimization. Channel Partners. ” Interestingly enough, I just read a case study about a comedian leveraging his Facebook network to promote his web-series. Affiliates.

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Developer API Cofounder New Jersey 104

Duct Tape Marketing

AUGUST 29, 2014

Channels Report. Another useful report is Channels (Acquisition > Channels) with the “Mobile Traffic” segment applied. Within the Channels report, you apply the segment named “Mobile Traffic” by clicking “+Add Segment” at the top right corner of the report. Google Mobile Search Engines Small Business Mark Hansen'

Analytics 65

Analytics Mobile Channel Conversion 65

Steve Blank

MAY 22, 2009

Ignore This Post The same caveat applies as in the first post; If you’re selling via the web, and trade shows seem hopelessly anachronistic, ignore this post. Why are you saying that “If you’re selling via the web and trade shows are something your grandfather told you about, ignore this post.&#. this may be a useful read.

Silicon Valley 128

Silicon Valley RSS California Customer Development 128

Steve Blank

FEBRUARY 9, 2012

In fact, you could say that all that remains from my last book are the four steps of Customer Development. Integrates Alexander Osterwalders “Business Model Canvas” as the front-end and “scorecard” for the customer discovery process. Provides separate paths and advice for web/mobile products versus physical products.

Entrepreneur 289

Entrepreneur Lean Business Model Customer Development 289

Steve Blank

JULY 13, 2009

Not being able to hear negative customer input is an extremely bad idea. Out of the Ashes A few of the key tenets of Customer Development , came from the ashes. The Customer Validation lesson of, “no formal launch until you have early sales validating the product and sales process&# was also born here.

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Silicon Valley Product RSS California 122

Startup Lessons Learned

JANUARY 18, 2010

Lessons Learned by Eric Ries Monday, January 18, 2010 Case Study: Continuous deployment makes releases non-events The following is a case study of one entrepreneurs transition from a traditional development cycle to continuous deployment. Many people still find this idea challenging, even for companies that operate solely on the web.

Continuous Deployment 151

Continuous Deployment San Francisco Lean Wiki 151

Startup Lessons Learned

NOVEMBER 7, 2008

If you cant find any , maybe that means you havent figured out who your customer is yet. And if you dont know who your customer is, perhaps some customer development is in order? Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. Eric -- This is a pretty interesting idea.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Steve Blank

JULY 29, 2013

Its goal is to take the original idea and search for a repeatable and scalable business model - first by finding product/market fit, then by testing all the parts of the business model (pricing, channel, acquisition/activation, partners, costs, etc.). Filed under: Customer Development , Family/Career/Culture.

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Cofounder Advisory Board Customer Development Leadership 335

Rob Go

SEPTEMBER 9, 2013

So without further delay: Large Tech Meetups: Web Innovators Group : Quarterly Demo-Style meetup in Cambridge draws over 1000 members of the startup community each time. Lean Startup Circle Boston – Meetup dedicated to the lean startup and customer development methodology. Entrepreneurial Development Firms.

Boston 71

Boston Technical Review Community Cofounder 71

Steve Blank

NOVEMBER 18, 2010

A business plan has a set of assumptions (who’s the customer, what’s the price, what’s the channel, what are the product features that matter, etc.) Yet by first customer ship most of the business model hasn’t been validated or tested. Business Model Design and Customer Development Stack.

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Burn Rate Management Business Model Customer Development 247

Startup Lessons Learned

OCTOBER 4, 2008

- simply because I left the large, famous MMO company I was working for to prepare a quiet startup) Personally, I got lucky and started in an area (online games) where I found channels such as MUD-DEV (and early GDCs) for meeting, listening to, and speaking to other people where people were taken how they were found. hey eric, love the blog.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

Startup Lessons Learned

SEPTEMBER 22, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, For Neopets, its simply a side-effect of their game-like product design. Expo SF (May. . Expo SF (May.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Steve Blank

MAY 10, 2011

These diagrams are the visual representation of the how and the what a team learned in the class – how they tested their hypotheses by getting out of the building using the Customer Development process and what they learned about each part of their business model. The students were challenged to get users, orders, customers, etc.

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Lean Business Model Agile Customer Development 279

SoCal CTO

JUNE 9, 2010

They’re deep into Customer Development ,” he said. While Google fights on the edges, Amazon is attacking their core - Chris Dixon , May 22, 2010 Google is fighting battles on almost every front: social networking, mobile operating systems, web browsers, office apps, and so on. Here’s why. Your Process Doesn’t Work.

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Fractional CTO Startup Venture Capital Cofounder 248

ConversionXL

JANUARY 31, 2014

What follows is a list of resources that can be applied specifically to landing page optimization, found here on ConversionXL & from other great websites around the web. note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). image source.

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Analytics Video Matching Conversion 134