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500 Founders: Luke Campbell, Marta Meszaros, Andy Bowie & Abbe Hyde

NZ Entrepreneur

Welcome to ‘500 Founders’ where we ask innovators from around New Zealand for their top insights for first time startup founders. ” “If you’re a B2C business, go and figure out what channels will get you the leads you need, and at roughly what cost. Luke Campbell – Cofounder.

Founder 101
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How To Create Conditions For Creative Breakthroughs

YoungUpstarts

By reframing questions, they dissolve barriers to thinking, like limiting prior assumptions and they channel creative energy down more productive pathways. People who may have felt stuck, suddenly see new possibilities and are inspired to pursue them.

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Go global or grow local? The Kiwi startup quandary

NZ Entrepreneur

The study revealed that if Niesh first targets growth domestically in New Zealand, they will be better able to replicate their model in overseas markets and have appropriate growth strategies. New Zealand startups need to know that the local market is limited by the relatively small population of 4.8

Global 50
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Supporter Channel: Firefly Digital

NZ Entrepreneur

Aged just 23 at the time of launch, and now 28, Baxter has since grown that initial $100 investment into an agency with 15 staff serving customers throughout New Zealand and internationally, and revenues approaching $2M pa. The post Supporter Channel: Firefly Digital appeared first on NZ Entrepreneur Magazine. NZ Entrepreneur.

Channel 60
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Supporter Channel: Storytech

NZ Entrepreneur

” When award winning ad man James Hurman set out to provide New Zealand businesses with access to brand consulting services typically only affordable for large companies and household brands, it was this reasoning that drove him. The post Supporter Channel: Storytech appeared first on NZ Entrepreneur Magazine.

Channel 52
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Four cash flow tips to boost small business

NZ Entrepreneur

Ranked by the World Bank as the easiest country in which to start a business, New Zealand has in many respects become the poster-child for entrepreneurship. Adrienne Church is General Manager at Prospa New Zealand. But after you’ve started the business is where things can get tricky. Consider giving test marketing a go.

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How AI is literally helping Kiwi businesses grow

NZ Entrepreneur

Myles Matheson, a Data & AI specialist at Microsoft New Zealand, says the first step in talking to customers about AI is to understand what it means to them. Although this is less about the functionalities of ‘how’ to do it and more about ‘why’, it is a critical business tool to aid in growth. Selling’ the concept of AI.