Occam's Razor

MARCH 23, 2010

There are more mistruths and F U D about Web analytics out there than I think is reasonable. Web Analytics, this beautiful child, was born just the other day in the midst of tumultuous times, quite literally, when everything changes every day. The web is changing too fast. Here are ten web analytics ground truths… 1.

Analytics 118

Analytics Web Metrics Channel 118

Transformify

FEBRUARY 23, 2022

The majority of agencies will concentrate on one to three primary channels. Freelance Web Developers Are In High Demand Today. Web developers make internet sites, design pages, and generate various forms of visual content for their company or directly for clients using computer languages.

Web Development 92

Web Development Demand Social Media Lead Generation 92

ConversionXL

OCTOBER 25, 2018

It’s hard to do, which is why most demand generation advice merely advocates adding another channel or tool to the heap. Attaining that level of attribution—the key to improving outcome measurement—breaks down in a couple of spots: Web analytics. How sophisticated is the organization in leveraging the channel? Sophistication.

Demand 132

Demand Vertical Campaign Channel 132

Version One Ventures

OCTOBER 15, 2020

Lightning is a network of bi-directional payment channels that allows for instant settlement between parties and routing of payments over a TOR-like p2p network settled in units of bitcoin. > 36,000 public channels . > In the world of cryptocurrency, only payment channels like Lightning allow for that level of optimization.

Networking 168

Networking Global OTC Security 168

Occam's Razor

AUGUST 13, 2012

Yehoshua I've covered this topic in detail in this blog post: Multi-Channel Attribution: Definitions, Models and a Reality Check. I explain three different models (Online to Store, Across Multiple Devices, Across Digital Channels) and for each I've highlighted: 1. What's possible to measure. So accept what you can do.

Analytics 124

Analytics Channel Metrics Web 124

Both Sides of the Table

JULY 14, 2010

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. what is the best channel to reach these people? - I love that saying.

Development Team Review 323

Development Team Review SEM Channel Social Media 323

Steve Blank

JANUARY 22, 2014

The cloud , open-source development tools and web 2.0 as a distribution channel have vastly reduced the amount of capital a startup needs at the early stage when the risk is greatest. With a portfolio of at least 20 investments, or you are at risk of the adverse selection problem.) The inevitable failures then damaged returns.

Early Stage 286

Early Stage Silicon Valley Oregon Technical Review 286

Up and Running

SEPTEMBER 14, 2016

To kickstart your career, set up a profile on popular freelance websites like Upwork and Freelancer and start building your portfolio. Web designer. If you’ve got an eye for design but no formal web design training, you can still break into the industry with a little informal education and a good portfolio.

Social Media 60

Social Media Portfolio SEO Web 60

Steve Blank

MARCH 31, 2014

Today’s workforce has radically different expectations, brands are losing their power, physical channels are being destroyed by virtual ones, market share is less important than market creation, and software is eating world. For example, Coke added snack foods, which could be distributed through its existing distribution channels.

Private Equity 325

Private Equity Metrics China Intellectual Property 325

Occam's Razor

APRIL 2, 2012

Multi-Channel Attribution is a red hot topic in our industry, and yet it is so poorly understood. Roll up your sleeves, put a smile on your face, grab a pinch of common sense, a heavy dose of reality and let's go… Three Types of Multi-Channel Attribution Problems. Multi-Channel Attribution. In case you were curious.

Channel 152

Channel Analytics Framework Search 152

crowdSPRING Blog

MAY 9, 2014

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The Answer to the Organic Reach vs Advertising Problem on Social Media Channels – crowdspring.co/1rTUmdM. 23 Inspiringly Beautiful Portfolio Designs – crowdspring.co/1mVP03W.

Social Media 93

Social Media Small Business Design Media 93

Rob Go

SEPTEMBER 9, 2013

So without further delay: Large Tech Meetups: Web Innovators Group : Quarterly Demo-Style meetup in Cambridge draws over 1000 members of the startup community each time. Thoughtbot - Web application development and design. Terrible Labs – Ruby on Rails, Web and Mobile. Barrington Coffee – Fort Point Channel.

Boston 71

Boston Technical Review Community Cofounder 71

Occam's Razor

MARCH 23, 2021

Product/regions/channels. How does the portfolio of all our activities – owned, earned, paid media, promotions etc. – work together, and how do the channels complement each other? We have the ability to model scenarios, budgets, channel allocations to maximize effectiveness and efficiency for our future campaigns.

Analytics 131

Analytics Algorithm Artificial Inteligence Campaign 131

Occam's Razor

APRIL 21, 2014

Best Web Metrics / KPIs for a Small, Medium or Large Sized Business. Yes, yes, yes, with GA you can dive into Multi-Channel Funnels reports to move beyond last-click.) They still tend to think of digital as a fulfillment channel. Tactical advice: Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models.

Analytics 131

Analytics Marketing Campaign Metrics 131

Start Up Blog

AUGUST 6, 2012

it got me thinking about the channels we use to publish our thoughts and to control our personal brands. On the one hand it makes total sense to choose a popular digital channel or two so that ‘we’ can leverage their audience. What if these channels just disappear? What if these channels just disappear?

Channel 67

Channel Portfolio Hosting Audience 67

Occam's Razor

JULY 1, 2008

The effort you invest in measuring offline impact will finally help your company understand how valuable the online channel is (or not!). Here's your online data: You are capturing the above information using your web log based or javascript tag based web analytics tool. Two words: Primary Key. Well just assume. :).

Analytics 116

Analytics Conversion Campaign Redemption 116

Steve Blank

APRIL 20, 2021

An MVP tree has three main components—customer archetypes, jobs to be done, and execution—and we’ll walk you through them step by step with a case study of Roku, a former portfolio company we’ve been fortunate to see execute from a $20 million first VC round to what is now a $50 billion public company. (To Sales channels.

Product 436

Product Viral Channel San Francisco 436

Occam's Razor

APRIL 23, 2012

Choose the right metric and they'll create the most glorious digital experience in the universe, the perfect acquisition campaign, the most amazing customer service channel. This metric has been in every tool since we started torturing web server logs to measure hits (!). The web is littered with examples of this awfulness.

Metrics 152

Metrics Analytics Search Channel 152

crowdSPRING Blog

MARCH 30, 2012

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. Can User Experience Be Beautiful?

Social Media 93

Social Media Small Business Design Media 93

David Teten

DECEMBER 12, 2017

Mamoon Ismail Khalid, Venture Associate at Quake Capital Partners in New York City, describes their deal sourcing approach as follows: “We use a new Web Interface to collect information from our applicants in a standardized manner. The most frequently used channel to research people is unsurprisingly Linkedin , followed by Twitter.

Early Stage 60

Early Stage Technical Review Software Review Venture Capital 60

The Next Web

JANUARY 24, 2014

A scattered and inconsistent presence over too many channels is a waste of your time. It’s hard to dismiss any single channel until you have tested it thoroughly, but if your team is of a limited size you may have to do that in the early days. Learn how to hashtag – use this guide from us on The Next Web.

Social Media 127

Social Media Channel Technical Review Media 127

Occam's Razor

JANUARY 2, 2013

But it turns out Google Analytics, just like SiteCatalyst, WebTrends, and other web analytics tools, already has plenty of pretty valuable deeply insightful stuff in it. But in case you want to win big rather than just win, I encourage to read the six tips outlined in this post: The Biggest Mistake Web Analysts Make… And How To Avoid It!

Analytics 159

Analytics Search Campaign eCommerce 159

Occam's Razor

DECEMBER 12, 2011

But for most other programs (Affiliate, Email, Social, Display) your Cost is likely sitting outside your web analytics tool. Standard metric in every web analytics tool worth anything. … From the deep detail reported by your web analytics tool you can choose to aggregate into buckets you most care about (like mine above).

Metrics 151

Metrics Web Analytics CPA 151

Occam's Razor

SEPTEMBER 30, 2013

Or people who follow you on social media or subscribe to your YouTube channel or sign-up to volunteer for your non-profit or download your utility marketing mobile app etc. Teach your company to optimize their digital strategy for a portfolio of outcomes, macro plus micro. These channels are awesome (also see visual #5 above).

Analytics 154

Analytics Marketing Social Media Technical Review 154

Occam's Razor

JULY 18, 2011

Email remains an immensely credible and profitable channel, with an immense reach to boot. To not have it as an active part of your marketing portfolio is sub-optimal. Your company cross-channel outcomes data. Multi-channel customer purchase behavior, customer lifetime value. Your website data.

Metrics 137

Metrics Campaign Email Marketing 137

SoCal CTO

JUNE 9, 2010

When I do a quick mental query of headcount across our entire portfolio of ~30 companies, I think at least 50% and maybe as much as 60% of the entire headcount of our portfolio is in either product or engineering. This is a great configuration for a starting team. 8211; are mostly a loss leaders for Google. It’s also the wrong answer.

Fractional CTO 248

Fractional CTO Startup Venture Capital Cofounder 248

YoungUpstarts

APRIL 3, 2015

These include making deposits, transferring funds, paying bills and managing stock portfolios. Online calculators provide instant loan estimates, loan applications can be completed and submitted in a matter of minutes, and sophisticated web-based technology helps accelerate the credit decision process. Small Business Loan Overview.

Small Business 100

Small Business Technical Review Technology United States 100

ConversionXL

MAY 6, 2021

Additionally, because WordPress is so popular, there are dozens of blogs and YouTube channels dedicated to getting the most out of the platform. Custom coding, though, requires a somewhat substantial understanding of web development. So Webflow is great for portfolios, agency websites, restaurants etc; sites with little functionality.

Software Review 91

Software Review Technical Review Hosting SEO 91

Both Sides of the Table

JANUARY 26, 2010

You can always tell during this discussion whether the entrepreneur has logged into their products, talked to their customers, read all the news stories and gotten all of the back channel info on the competition. One of his investors called him, “the best CFO in our entire portfolio.&# ). The best entrepreneurs focus on details.

Entrepreneur 286

Entrepreneur CTO Hire Cofounder Early Stage 286

Austin Startup

APRIL 11, 2011

AT&T today announced a new service, Digby Mobile Commerce from AT&T, created specifically for retailers to help them design, deploy and manage mobile commerce web sites and rich applications optimized for smartphones. It’s a big deal, and we’ve already seen coverage today on The Statesman , and TechCrunch.

Mobile 59

Mobile Portfolio Channel Application Development 59

Occam's Razor

NOVEMBER 18, 2014

For four of the examples, I'll also share how the visualization inspired me to apply the lessons to my web analytics data. At a glance you can see all the big clusters of sources (close to the channels view in Google Analytics). I've used Sunbursts to do the same with keyword portfolios. What would you like to plot?

Analytics 143

Analytics Sierra Leone Channel Conversion 143

Occam's Razor

OCTOBER 24, 2016

The art and science of allocating optimal amounts of credit to each marketing channel, based on the activity it created, is called attribution analysis. Attribution analysis will help you understand how to value Social Network AND the Direct channel AND Organic Search. It is hard to optimize for the entire portfolio.

Analytics 60

Analytics Metrics Technical Review Channel 60

YoungUpstarts

NOVEMBER 23, 2020

While cloud based call center software does offer the ability for a caller to be engaged with a customer service agent over voice channels, many call center software solutions offer other options for customer interactions with your business as well.

Technology 158

Technology Oregon SMS Cloud 158

mashable.com

OCTOBER 27, 2010

So, you’re a small or medium-sized business, and you want to build a Facebook, mobile or web app. Here’s a quick overview of the ins and outs of getting web work done as an SMB — as always, with tight budgets in mind. Do a web search to find platform-specific tools.

Small Business 104

Small Business Technical Review Social Media Software Review 104

crowdSPRING Blog

JUNE 28, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Creativity still rules, even in old channels like direct mail. 30 Beautiful Typekit Web Fonts to use in Design Projects | DesignM.ag – [link]. Great example – [link].

Social Media 94

Social Media Small Business Design Media 94

Austin Startup

AUGUST 2, 2018

Not only are they amplifying the data behind why this is a smart business move, but also driving that forward with their portfolio. In Austin alone, the group has over 3K members, an active Slack channel and plenty of events. Connect with them: on their website and join the Austin channel.

Austin 57

Austin Software Review Technical Review Entrepreneur 57

Both Sides of the Table

APRIL 4, 2011

One of the things I discuss the most with the portfolio companies I’m involved with is that “you manage what you measure.”. If you can break this down by channel that you’ve acquired them from this is obviously better. If you have multiple versions of your product, how many are web vs. mobile? You Manage What you Measure.

Metrics 346

Metrics Startup Acquisition SEM 346