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Conversion, retention and churn benchmarks

VC Cafe

This is a question startup founders ask themselves multiple times a week. It’s not just the competition against the incumbents and the large tech platforms that founders has to worry about, but most importantly is the company’s performance and product market fit. How are we doing? The benchmarks are based on the US market.

Retention 109
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Product Design for SaaS Startups: Best Practices and Examples

ReadWriteStart

It’s disheartening, but sadly, this is one experience that many startup founders face. I understand the struggles that come with being a startup founder. It’s a question that every SaaS startup founder or product manager wants to be able to answer with confidence. The good news is that there’s hope!

Design 105
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Critical Key Performance Indicators (KPIs) for Founders

Up and Running

However, as a founder of a small business or startup, you’re juggling many things. KPIs Every Founder Should Track. Customer churn rate: shows the percentage of customers lost in a given period (e.g., Revenue and wins by type: compare revenue and wins among existing and new businesses. Sales KPIs.

Founder 71
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Common B2B Challenges and How To Solve Them

ConversionXL

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Companies experience a high churn rate because of bad product adoption. Let’s dive in. Common B2B marketing challenges.

B2B 150
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

GrowthHackers founder and former Head of Growth at Dropbox, Sean Ellis , coined the term: “A growth hacker is a person whose true north is growth. In his course on Growth Mindset (part of CXL’s Growth Marketing Minidegree ), WeTheFuture.org founder John McBride describes three key components of a successful growth marketer: 1.

Retention 113
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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

The key to being able to run a business that isn’t yet profitable (on operating margin) is availability of capital to finance losses and preferably at a cost that isn’t too punitive to the founders and employees. To understand that you need to understand repeat purchase rates and of course that is harder to know in a startup company.

Metrics 150
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Twitter Link Roundup #155 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

6 Ways You Can Improve Churn Rate and Increase Revenue | KISSmetrics blog - [link]. You can do it alone (why it’s not critical to haver a co-founder) – [link]. A co-founder’s guide to Biz Dev | Soundboy – [link]. HomeAway Co-Founder: Why I Hire Failures – [link].