article thumbnail

The Traction Gap Framework: Four Pillars Of Startup Success

YoungUpstarts

by Bruce Cleveland, Founding Partner at Wildcat Venture Partners and author of “ Traversing the Traction Gap “ As we continue our exploration of the Traction Gap Framework® – a step-by-step approach that startup teams can use to go from ideation to preparing to scale – I will walk you through the principles.

Framework 127
article thumbnail

The Traction Gap Framework: Four Pillars Of Startup Success

YoungUpstarts

by Bruce Cleveland, Founding Partner at Wildcat Venture Partners and author of “ Traversing the Traction Gap “ As we continue our exploration of the Traction Gap Framework® – a step-by-step approach that startup teams can use to go from ideation to preparing to scale – I will walk you through the principles.

Framework 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Traversing No-Man’s Land, The Go-To-Market Phase

YoungUpstarts

by Bruce Cleveland, Founding Partner at Wildcat Venture Partners and author of “ Traversing the Traction Gap “. More than just sales, repeatability also means demonstrating product release repeatability, implementation success repeatability, and some marketing and lead generation repeatability. Minimum Viable Repeatability (MVR).

Cleveland 150
article thumbnail

[Interview] Mark C. Perna, Founder And CEO Of TFS, Cleveland, Ohio

YoungUpstarts

When I graduated with a degree in communications from John Carroll University in 1984, I went to work in the printing business as a sales representative. I adopted the SW4 philosophy that simply says, “some will, some won’t; so what — someone’s waiting.”

Ohio 214
article thumbnail

3 Mistakes to Avoid When Naming Your Business

The Startup Magazine

This can cost you sales and your reputation. For example, if you are starting a bakery, it would be a mistake to choose a name like “Optica Cleveland”. Choosing a Business Name That’s Too Similar to Another Business Adopting a business name that’s already in use elsewhere may bring you many problems.

Naming 139
article thumbnail

3 Mistakes to Avoid When Naming Your Business

The Startup Magazine

This can cost you sales and your reputation. For example, if you are starting a bakery, it would be a mistake to choose a name like “Optica Cleveland”. Choosing a Business Name That’s Too Similar to Another Business Adopting a business name that’s already in use elsewhere may bring you many problems.

Naming 123
article thumbnail

6 Tips for Coming Up With Your Million-Dollar Business Idea

Up and Running

Entrepreneurs starting out are typically stronger in sales and marketing than they are in other areas—I think it’s really important for them to get a grasp on financials and operations as well.”. The company operates on six continents and boasts more than 250,000 graduates worldwide. Beth’s advice. Get a little help from your friends.

Detroit 156