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Product Friday: Monetizing Content is a Product Problem

This is going to be BIG.

Adding your two cents and passing something along in a seamless act of curation is a very powerful feature. 4) Easy Payments that Ensure Virality. If I just start randomly sharing, and the clickthroughs are low, I pay full fare. It’s the reason I stopped using del.icio.us I felt like I was throwing stuff into a void.

Product 118
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How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

Duct Tape Marketing

On the other hand, if a content piece is going viral, it means it’s resonating with your audience. Pro Tip – Higher clickthroughs are a definite sign of engagement. VenturePact, a SaaS firm, saw 66% clickthrough rate for a mobile app calculator they hosted on their site. CTA Click Through Rates.