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How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

Compared to social media and content marketing, email is a mature channel for engaging online consumers. In fact, according to a Forrester report put out on September 24, 2012 email continues to be the top factor in influencing repeat purchases: Forrester Research report showing email’s positive influence on repeat customers.

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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

Most people won’t buy anything on the first visit, so you need to capture emails. By the time you’re done with this article, I guarantee you’ll be thinking more strategically about Autoresponders, and ready to create content that’ll help you automate trust building exercises, shares, and sales. And then what?

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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. A marketing strategy should include a go-to-market plan that is sales-led and product assisted. A way to do this is by making your story become a strategy.

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9 Ways to Supercharge Your Email Click-Through Rates

ConversionXL

You already know by now that high email open rates are useless if click-through rates (CTRs) are low. You need people to click the links in your email to end up on your website. Click-through rates are a much better indicator of email engagement and success than only open rates for that reason. One Topic Per Email.

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Small Business Marketing Tip: Send Email Campaigns At Night To Increase Revenue

crowdSPRING Blog

A few months ago, we highlighted the best times and days to send email for opens and clickthroughs. A new study from Experian offers a different perspective on the best days and times to send email. Not surprisingly – since most businesses are closed on the weekend – fewer emails were sent on Saturday and Sunday.

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9 Ways to Supercharge Your Email Click-Through Rates

ConversionXL

You already know by now that high email open rates are useless if click-through rates (CTRs) are low. You need people to click the links in your email to end up on your website. Click-through rates are a much better indicator of email engagement and success than only open rates for that reason. One Topic Per Email.

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How to Achieve Email Marketing Success by Tracking

Growthink Blog

Hopefully you collect your customers' (and prospective customers') email address so you can send them tips, announcements, and special offers. Because email marketing is a highly effective way to stay in touch with your customers and generate revenues. Because they don't methodically track and improve their email marketing tactics.

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