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The Rising Importance Of Images In Google Search

Duct Tape Marketing

John Jantsch (04:30): So going back to the ancient ages of the internet, you know, people would sometimes even turn images off because of bandwidth issues and things. You know, I'm gonna, not only am I going to get more clickthroughs, I'm probably going to improve my, my search results. So you get direct benefit from it.

Search 78
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We’re Running Web 2018 With Web 2008 Dashboards. And That’s a Problem.

Hunter Walker

Back and forth flame wars on Twitter, Facebook and elsewhere register as “engagement” and high clickthrough on “new comment” mobile notifications. The dashboards we look at to monitor the health of our products are lagging the experiences our user communities are having.

Web 62
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How to Achieve Email Marketing Success by Tracking

Growthink Blog

These services all have a tracking section where you can look at previous emails to see their delivery rates, open rates, and clickthrough rates. The open rates will probably be the same (because you used the same subject line), but the clickthrough rates will give you an apples-to-apples comparison of which email copy was more effective.

Email 98
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9 Things to Know About Influencing Purchasing Decisions

ConversionXL

Even though social media and internet rule, customers make purchase decisions using a combination of old media, new media, and old-fashioned conversations with friends and family. If there’s tons of negative reviews, most people are naturally turned off and look elsewhere. People gather information from mixed sources.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

This kind of metadata can really boost clickthroughs to your site. Thanks to social media and the internet, business owners can have just as much reach and visibility as the bigger companies, and as we’ve shown here, they can often do it on a shoestring budget. It can get quite technical, but the basics can be learned fairly easily.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

This kind of metadata can really boost clickthroughs to your site. Thanks to social media and the internet, business owners can have just as much reach and visibility as the bigger companies, and as we’ve shown here, they can often do it on a shoestring budget. It can get quite technical, but the basics can be learned fairly easily.

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19 Things We Can Learn From Numerous Heatmap Tests

ConversionXL

Abandon automatic image carousels and banners for better clickthrough rates. People are visual – Sites have been using well-selected images to boost conversion rates since the dawn of internet, and with good reason. Use photos to get your visitors to pay attention. Image source. Use photos of real people. More on this topic here.