6 Brands That’ve Created Business Value Via Niche Social Communities


We’ve time and again shared the importance of niche social communities in today’s digital world. Niche social communities work when they’re connected, engaged and generate consumer value. Why you need niche communities? What are your favorite communities?

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7 Social Media Marketing Habits That Lead To Failure


If your campaigns are using a range of social media marketing habits that lead to failure, then it's time to make a change. Social media marketing (SMM) not working is simply a sign that you need to identify what's going wrong and try again. Enroll For A Digital Media Course Today!

Trending Sources

How to Build A Massive Community on Instagram For Your Brand


When utilized in the most proper manner, a large community on Instagram for your brand can be a highly-effective visual advertising channel. Recent studies showcase that this platform can provide 25% more engagement with consumers when compared to other social media channels.

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11 Best Social Media Tools For Small Businesses And Individuals


But does it all end at fancy social profiles or does social media marketing run deeper? Social media marketing isn’t just about creating a profile, posting a few pictures of cats and dogs and running a couple of ad-campaigns. Which social media tools can you use?

A Day In The Life of A Social Media Manager


One may think social media managers are very lucky. But the truth is that a true social media manager has to work hard as any other worker in a modern organization. So, let us have a look at a typical work day of a social media manager.

7 Keys to Positive Results Utilizing Social Media

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. And Snapchat has changed the game and in ways that I think the community doesn’t even quite understand yet. (If

5 Social Media Quotes From Experts To Push Your Social Content


So, here are five social media quotes from experts that are my favorites. So, her views on social media can hardly be ignored. Guy Kawasaki: “Starting a community is like getting a puppy: it sounds like a good idea in the beginning, but you have to clean up after it and train it.

The Oxymoron of Small Business Social Media Marketing

A VC : Venture Capital and Technology

I’ve worked with a great number of small businesses that I admire, both as social media consulting clients as well as potential customers. If we analyze the situation further, however, we start to uncover the many issues that small businesses have with social media marketing.

The fundamental difference between marketing and community

The Next Web

David Spinks is the CEO of CMX Media and host of CMX Summit, the premier resource and event for the community industry. Community Manager is a title that continues to be slapped on a lot of roles. But it is not community. Entrepreneur Social Media Analysis and Opinion

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Five Things We Learned from Starting a Community Radio Station

Up and Running

Like most other community radio stations, Radio Boise is a not-for-profit organization. There’s also a small group of steadfast individuals, including community members, who help keep the station up and running. Here are five things they learned from starting a community radio station.

Startup Communities – Operation Pre-order

Feld Thoughts

My newest book, Startup Communities: Building an Entrepreneurial Ecosystem in Your City , will ship around the end of the month. Between now and Sunday, if you pre-order a copy of Startup Communities, you will be entered into a random drawing. If you play, make sure you also Like the book (if you order on Amazon), tweet out or Facebook the purchase, or do whatever other social media thing lights your fire. TechStars’ Feld Publishes Startup Community Book.

Tools To Help You Stay 24x7x365 on Social Media Without Losing Sleep


Time doesn’t wait, nor does what happens 24x7x365 on social media. You miss a day of interacting with your community, and you’ll see your sales graph screaming alert! Tools To Help You Stay 24x7x365 on Social Media Without Losing Sleep.

Does Your Brand Have A Social Media Etiquette Policy?


Social Media channels like Instagram, Facebook, Twitter etc. While you already have external social media policies, look inwards. Do you have a social media etiquette policy for your employees ? Why do you need a social media etiquette policy? Social Media Etiquette DOs.

How to Make Community the Secret To Success

Duct Tape Marketing

How to Make Community the Secret To Success written by John Jantsch read more at Duct Tape Marketing. The word community has been with us for centuries. A town, a church, a school, a collection of hobbyists, have all long been identified as communities.

How Does Content Marketing Help Your Social Media Strategy


The importance of social media is the writing on the wall. Social media is not only the easiest way of knowing the consumer but also a fantastic channel to offer services and find new leads. How Does Content Marketing Help Your Social Media Strategy.

Why Small Businesses Have the Social Media Marketing Advantage

Duct Tape Marketing

Why Small Businesses Have the Social Media Marketing Advantage written by Guest Post read more at Duct Tape Marketing. If you don’t already, using social media in business is a great way to engage with current customers as well as attract new ones. Small Business Social Media.

Why the ROI of community doesn’t actually matter

The Next Web

Sarah Judd Welch is the founder & head of community design + BD at Loyal where she designs communities for startups, brands, and Fortune 100s. I’ve never felt entirely comfortable defending my work in community. Entrepreneur Social Media Analysis and Opinion

How to Use Social Media to Build Stronger Community Ties

Duct Tape Marketing

Social media allows businesses to take their products and services to the next level by actively harnessing the power of the crowd. Branch.com is a good example of crowdsourcing on social media. By creating an online community, RadioShack had used the crowd as a strategic partner.

5 Best Practices For Increasing Earned Media For Your Brand


In order of trust, earned media or organic mentions of your brand by influencers, your friends and family, or your consumers, rank at the very top. So, the million dollar question is, what are the best practices for increasing earned media?

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Top 23 Social Media Power Influencers

Blogtrepreneur | Entrepreneur Blog

If you’re looking for cutting edge tips for social media, check out the tweets of a “new media star.”. Mixing a potent combination of tactical and strategic marketing techniques, Handley has a passion for building communities, and it shows in her kind and helpful posts.

Is Your Use Of Social Media For Marketing Working?

Startup Professionals Musings

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It.

Five Blogging Secrets for SEO, Community, and Visibility

Blogtrepreneur | Entrepreneur Blog

If you haven’t already started a blog about your business, idea, or community then you should probably get started. Starting and maintaining your blog will take commitment, consistency, and also help you learn new things while building your community at the same time.

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Tips For an Awesome Social Media Campaign

Blogtrepreneur | Entrepreneur Blog

For small businesses and international corporations alike, social media platforms have become an essential part of marketing strategies. Millions of users are posting information on a daily basis, and social media sites exist primarily as an avenue for community interaction.

How to Add Serious Value to Your Online Community

Duct Tape Marketing

How to Add Serious Value to Your Online Community written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Perhaps that’s why online communities are so good at generating business referrals? Developing an online community is all about engagement.

What Makes a Successful Startup Community? Is it Possible to Build One Where You Live?

Both Sides of the Table

Today I’d like to talk about what startup communities outside of Silicon Valley look like, how they emerge and what makes them take hold. Most of what I think about startup communities came from mentorship by Brad Feld through hours of private discussion and debate.

25 Marketers Share Awesome Social Analytics Tools For 2016


Brands that will stand-out in 2016 will leverage the power of the community and create a strong ROI based on measurable data-backed decisions. We talked to global social media experts and influencers to share with us their top social analytics tools for the coming year.

Affordable Social Media for Small Business

Blogtrepreneur | Entrepreneur Blog

You know you need to be on social media, right? And a lot of these articles will tell you that the way to get affordable social media is to do it yourself, and it just takes a few minutes a day, so there’s no reason not to be using social media for your business.

How to Use Rich Media In Your Content Marketing Strategy


The rise of smart phones, tablets, ever slicker laptops and new apps or platforms has made usage of rich media by consumers and brands rampant. Rich media content is visual, engaging, and generally makes your message more interesting.

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How Do I Improve My Social Media Presence?


Building a social media presence is something that every marketer is concerned about. Social media creates remarkable value for your organization for the long term. How Do I Improve My Social Media Presence? Social media is never a one way journey.

[New Report] How Has Digital Media Altered Self-Expression In Indian Women


As I shared over a month ago, Brandanew has been working on a digital media survey on Indian women online. Download Whitepaper: Digital Media & Indian Women. I did not speak on the political aspects of digital media , but shared the social aspects of the narrative.

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How To Begin Using Social Media In Your Business

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Currently, social media is the least used of all customer interaction methods. Experiment with social media tools.

The Community Is the Business

Duct Tape Marketing

The Community Is the Business This content from: Duct Tape Marketing The idea of community in business has taken top billing in recent years due in large part to the obvious growth of social networks and the community aspect they foster.

5 Ways to Incorporate Your Community into Content Creation

Duct Tape Marketing

5 Ways to Incorporate Your Community into Content Creation written by Guest Post read more at Duct Tape Marketing. There’s a simple truth that many marketers come to understand as they build up a brand: a company’s brand belongs to the community. Engage Your Community in Real Time.

Social Media Behavior That’s Killing Your Brand


Being absent, or downright terrible on social media is not going to work anymore. Today, I’ll go through some activities that are perhaps best called- the black hat of social media. Social Media Behavior That’s Killing Your Brand.

5 methods and 15 tools to find your audience and build a community

The Next Web

Alex Manthei is the Community Manager at mention, a media monitoring app that lets you monitor, react, collaborate and analyze your online presence. No matter what you do in life, chances are good you’re reliant on some kind of a community. The community.

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How Small Businesses Are Using Social Media [INFOGRAPHIC]

crowdSPRING Blog

Social media gives small businesses a platform to amplify their voice and visibility among prospective customers. Related posts: Twitter Link Roundup #46 – Small Business, Social Media, Design, Copywriting, Marketing And More.

Eleven Essential Components Of A Successful Social Media Strategy


by Neal Schaffer, author of “ Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success “ Many company leaders understand that in order to survive in today’s business world, their companies must have a social media presence.

Top 10 Social Media Companies That Will Dominate in 2013

Blogtrepreneur | Entrepreneur Blog

Social media is vitally important in the success of a business and brand in today’s world. These 10 social media companies will be booming in 2013. You’ve put in the time to boost your social media campaigns.

San Diego and Entrepreneurial Communities

David Cohen

Last night, I was invited by Xconomy to come to San Diego and talk about entrepreneurial communities at a private dinner that had about 25 entrepreneurs and investors that care deeply about the issue. I talked about how the real up and coming communities are entrepreneur led. TechStars provides this for the communities that we’re in. The best entrepreneurial communities seem to do this well. We talked about being vocal about your community.