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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

This makes them far more credible to other potential customers than agencies or internal employees. The company was having a noticeable customer retention issue several years ago. Retention rates had declined from the high 90s to the mid 80s, which senior management felt the need to address quickly.

Customer 155
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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

Consider the superb results companies are getting from this new way of thinking about customers: - Customer salespeople achieved, in effect, 80 percent close rates for Salesforce.com , which was key in growing their business in the face of much bigger, better-funded competitors. -

Customer 154
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Combining All Your Funnel Data into One Sheet

ConversionXL

This arrangement made it challenging to give a quick answer to basic questions on user conversions or to comment on traffic rates and MRR. It wasn’t until we began creating custom dashboards to visualize our data that everything started to click. . The stage in which a customer makes a purchase. The Retention stage.

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How One Startup Figured Out What Could Really Help Deaf People

Steve Blank

Customer Development for us meant a lot of hard-won learnings. But in her own family, at the dinner table, she would read a book while everybody else was conversing. Because following the conversation when multiple people were talking around her was impossible. There was no going back. This was a big opportunity.

Cofounder 120
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Everything You Need To Know About Designing Valuable Customer Surveys

ConversionXL

Conversions are mostly about being relevant to your customers. If what you offer and the way you present it is relevant to your visitors they will convert to buying customers. Then again if you don’t understand who your customer is or worse it’s “everybody” then you have very little change of being successful at it.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Some products have relatively obvious monetization mechanisms, and the real risks are in customer adoption. Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Labels: agile , customer development 15comments: Scott Shapiro said.

Customer 167
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Lean Startup fbFund wrap-up

Startup Lessons Learned

Use some customer development to find out. Split-testing is great for linear optimization; making our landing pages, conversion rates, and retention metrics incrementally better day-in day-out. But its also amazing for testing big hypotheses, like what our customers really want to get out of our product.

Lean 60